Eva Chen
Head of Fashion Partnerships, Instagram
The former Condé Nast editor acts as the go-between for the Silicon Valley social media company and the notoriously clubby world of fashion.


The Top M&A Targets in Accessories
Sales of handbags, shoes and other accessories are growing but emerging brands are struggling to break through without backing. BoF identifies the top 10 M&A targets in the space.

The Top M&A Targets in Accessories
Sales of handbags, shoes and other accessories are growing but emerging brands are struggling to break through without backing. BoF identifies the top 10 M&A targets in the space.

Manu Atelier Expands Into Footwear
The Turkish handbag label, known for its geometric designs, is launching footwear in October and will present the collection during Paris Fashion Week.

Manu Atelier Expands Into Footwear
The Turkish handbag label, known for its geometric designs, is launching footwear in October and will present the collection during Paris Fashion Week.

Inside Instagram’s Social Shopping Master Class
Instagram has been studying social commerce and sharing its learnings with the likes of Madewell and Cynthia Rowley at its New York offices.

Inside Instagram’s Social Shopping Master Class
Instagram has been studying social commerce and sharing its learnings with the likes of Madewell and Cynthia Rowley at its New York offices.

YouTube Hires Derek Blasberg to Lead New Fashion and Beauty Partnerships Division
The well-travelled editor will cultivate relationships with brands and high-profile people in the fashion and beauty industries, much like Eva Chen does currently at Instagram.

YouTube Hires Derek Blasberg to Lead New Fashion and Beauty Partnerships Division
The well-travelled editor will cultivate relationships with brands and high-profile people in the fashion and beauty industries, much like Eva Chen does currently at Instagram.

Instagram Has a New Video Platform. The Key to Success: Don’t Try So Hard.
Fashion companies have a limited window to experiment with Instagram's new long-form video service before it becomes crowded with content. They should embrace the informal, accessible ethos that has proven successful on the platform.

Instagram Has a New Video Platform. The Key to Success: Don’t Try So Hard.
Fashion companies have a limited window to experiment with Instagram's new long-form video service before it becomes crowded with content. They should embrace the informal, accessible ethos that has proven successful on the platform.

Fashion Editors or Influencers? Sometimes It’s Hard to Tell.
Magazine editors have blanched at the rise of digital influencers, but many have grown their own social media presence from hobby to side hustle.

Fashion Editors or Influencers? Sometimes It’s Hard to Tell.
Magazine editors have blanched at the rise of digital influencers, but many have grown their own social media presence from hobby to side hustle.

Gucci, Chanel Among Fashion Month's Instagram Winners
New data from the video and photo sharing app unveils the most buzzed about brands and models over the Autumn/Winter 2018 season.

Gucci, Chanel Among Fashion Month's Instagram Winners
New data from the video and photo sharing app unveils the most buzzed about brands and models over the Autumn/Winter 2018 season.

Vogue Paris Launches 'Vogue Experience'
The French edition of Vogue is set to launch a one-day consumer-focused event to be held in April.

Vogue Paris Launches 'Vogue Experience'
The French edition of Vogue is set to launch a one-day consumer-focused event to be held in April.

The Great Media Shakeup
What does the unprecedented changing of the guard at Vanity Fair, Elle and Glamour spell for the future of fashion media?

The Great Media Shakeup
What does the unprecedented changing of the guard at Vanity Fair, Elle and Glamour spell for the future of fashion media?

Dior and Louis Vuitton Are the Fashion Brands with Best Instagram Stories Engagement
Just four brands featured in a ranking of users with the highest engagement rate on Instagram Stories, released to mark the feature's first anniversary.

Dior and Louis Vuitton Are the Fashion Brands with Best Instagram Stories Engagement
Just four brands featured in a ranking of users with the highest engagement rate on Instagram Stories, released to mark the feature's first anniversary.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.




