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Erik Torstensson

Latest News & Analysis
Retail

The Athleisure-fication of Everything

Demand for leggings and sweats may have peaked, but the pandemic’s comfort-first aesthetic is hardly dead. It’s simply mutating into something else: a yet-to-be-named category that incorporates stretch and softness into a staggering number of fashion staples, from trousers to jumpsuits.

Retail

The Athleisure-fication of Everything

Demand for leggings and sweats may have peaked, but the pandemic’s comfort-first aesthetic is hardly dead. It’s simply mutating into something else: a yet-to-be-named category that incorporates stretch and softness into a staggering number of fashion staples, from trousers to jumpsuits.


Retail

Can Frame Be a Fashion Brand?

Ten years after inception, the fast-growing premium jeans maker is betting on the power of the runway.

Retail

Can Frame Be a Fashion Brand?

Ten years after inception, the fast-growing premium jeans maker is betting on the power of the runway.


Beauty

The Stockholm Fragrance Start-Up Smart Money Is Betting On

Haisam Mohammed, a son of Eritrean refugees, has turned the aromas wafting through the stairwells of Sweden’s high-rises into a perfume business now backed by Frame co-founder Erik Torstensson.

Beauty

The Stockholm Fragrance Start-Up Smart Money Is Betting On

Haisam Mohammed, a son of Eritrean refugees, has turned the aromas wafting through the stairwells of Sweden’s high-rises into a perfume business now backed by Frame co-founder Erik Torstensson.


Retail

Emma and Jens Grede: The Power Couple Behind the Kardashian Industrial Complex

The architects of multiple retail triumphs, including Skims and Good American, share a personal and professional chemistry that fuels their success.

Retail

Emma and Jens Grede: The Power Couple Behind the Kardashian Industrial Complex

The architects of multiple retail triumphs, including Skims and Good American, share a personal and professional chemistry that fuels their success.


News & Analysis

BoF Exclusive | The New Creative Establishment 2010 — The 50 Most Influential Creative Forces Working in Fashion Today

LONDON, United Kingdom — Today, The Business of Fashion brings you an exclusive preview of The New Creative Establishment, a list of the 50 most

News & Analysis

BoF Exclusive | The New Creative Establishment 2010 — The 50 Most Influential Creative Forces Working in Fashion Today

LONDON, United Kingdom — Today, The Business of Fashion brings you an exclusive preview of The New Creative Establishment, a list of the 50 most


News & Analysis

BoF Exclusive | A Sneak Peek Inside INDUSTRIE Magazine

LONDON, United Kingdom — So intrigued were fashion industry followers when INDUSTRIE magazine's first cover, featuring Anna Wintour, was leaked last

News & Analysis

BoF Exclusive | A Sneak Peek Inside INDUSTRIE Magazine

LONDON, United Kingdom — So intrigued were fashion industry followers when INDUSTRIE magazine's first cover, featuring Anna Wintour, was leaked last