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Demna

Artistic Director, Balenciaga and Former Head Designer, Vetements

The head of Paris’ hippest design collective is now in charge of reconnecting consumers with Cristóbal Balenciaga's iconic legacy.

Demna
Luxury

Balenciaga’s Demna Tapped by President Zelensky to Raise Funds for Ukraine

The artistic director of Balenciaga will serve as an ambassador for United24, the fundraising platform for relief in Ukraine put in place by the country’s president Volodymyr Zelensky.

Luxury

Balenciaga’s Demna Tapped by President Zelensky to Raise Funds for Ukraine

The artistic director of Balenciaga will serve as an ambassador for United24, the fundraising platform for relief in Ukraine put in place by the country’s president Volodymyr Zelensky.


Fashion Week

In Search of Modern Couture

Tradition coursed through the veins of Paris couture week with few outliers, reports Angelo Flaccavento.

Fashion Week

In Search of Modern Couture

Tradition coursed through the veins of Paris couture week with few outliers, reports Angelo Flaccavento.


Fashion Week

Couture’s Brave New World

Balenciaga and Dior may offer radically different visions, but haute couture is always about an emotional response, writes Tim Blanks.

Fashion Week

Couture’s Brave New World

Balenciaga and Dior may offer radically different visions, but haute couture is always about an emotional response, writes Tim Blanks.


Luxury

Balenciaga to Open Paris ‘Couture Store’

The Avenue George V store will stock limited-edition pieces and act as a ‘gateway to couture,’ said CEO Cédric Charbit.

Luxury

Balenciaga to Open Paris ‘Couture Store’

The Avenue George V store will stock limited-edition pieces and act as a ‘gateway to couture,’ said CEO Cédric Charbit.


Luxury

The Strategy Behind Balenciaga’s Destroyed Sneaker Stunt

Demna’s latest campaign, which showcases an extremely tattered version of Balenciaga’s new Paris Sneakers, was met with contention online — which was likely the point.

Luxury

The Strategy Behind Balenciaga’s Destroyed Sneaker Stunt

Demna’s latest campaign, which showcases an extremely tattered version of Balenciaga’s new Paris Sneakers, was met with contention online — which was likely the point.


Global Markets

Op-Ed | Fashion Month Is Over. The War Is Not.

Is Ukraine still on the industry’s mind? Let’s provide struggling Ukrainian fashion professionals with opportunities, argues Vena Brykalin.

Global Markets

Op-Ed | Fashion Month Is Over. The War Is Not.

Is Ukraine still on the industry’s mind? Let’s provide struggling Ukrainian fashion professionals with opportunities, argues Vena Brykalin.


Luxury

Decoding Demna’s Vision for Balenciaga

The designer talks to Tim Blanks about the apocalyptic power of his latest Balenciaga show and why reality beats the metaverse.

Luxury

Decoding Demna’s Vision for Balenciaga

The designer talks to Tim Blanks about the apocalyptic power of his latest Balenciaga show and why reality beats the metaverse.


Retail

TikTok’s Balaclava Craze, Explained

Babushka-style scarves, knitted balaclavas and other headwear accessories have become increasingly popular within mainstream fashion.

Retail

TikTok’s Balaclava Craze, Explained

Babushka-style scarves, knitted balaclavas and other headwear accessories have become increasingly popular within mainstream fashion.


Fashion Week

How to Win Paris Fashion Week

As editors, buyers and VIP guests congregated at Paris Fashion Week after 18 months of mostly online shows, brands that tapped the power of physical events while experimenting with new formats had the most impact.

Fashion Week

How to Win Paris Fashion Week

As editors, buyers and VIP guests congregated at Paris Fashion Week after 18 months of mostly online shows, brands that tapped the power of physical events while experimenting with new formats had the most impact.


Fashion Week

Fashion’s Favourite-Ever Collaboration: Balenciaga and ‘The Simpsons’

Demna Gvasalia’s latest alternative to a runway show brought a Paris audience to its feet, reports Tim Blanks.

Fashion Week

Fashion’s Favourite-Ever Collaboration: Balenciaga and ‘The Simpsons’

Demna Gvasalia’s latest alternative to a runway show brought a Paris audience to its feet, reports Tim Blanks.


What is The BoF 500?

The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.

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