Demna
Artistic Director, Balenciaga and Former Head Designer, Vetements
The head of Paris’ hippest design collective is now in charge of reconnecting consumers with Cristóbal Balenciaga's iconic legacy.


Balenciaga’s Demna Tapped by President Zelensky to Raise Funds for Ukraine
The artistic director of Balenciaga will serve as an ambassador for United24, the fundraising platform for relief in Ukraine put in place by the country’s president Volodymyr Zelensky.

Balenciaga’s Demna Tapped by President Zelensky to Raise Funds for Ukraine
The artistic director of Balenciaga will serve as an ambassador for United24, the fundraising platform for relief in Ukraine put in place by the country’s president Volodymyr Zelensky.

In Search of Modern Couture
Tradition coursed through the veins of Paris couture week with few outliers, reports Angelo Flaccavento.

In Search of Modern Couture
Tradition coursed through the veins of Paris couture week with few outliers, reports Angelo Flaccavento.

Couture’s Brave New World
Balenciaga and Dior may offer radically different visions, but haute couture is always about an emotional response, writes Tim Blanks.

Couture’s Brave New World
Balenciaga and Dior may offer radically different visions, but haute couture is always about an emotional response, writes Tim Blanks.

Balenciaga to Open Paris ‘Couture Store’
The Avenue George V store will stock limited-edition pieces and act as a ‘gateway to couture,’ said CEO Cédric Charbit.

Balenciaga to Open Paris ‘Couture Store’
The Avenue George V store will stock limited-edition pieces and act as a ‘gateway to couture,’ said CEO Cédric Charbit.

The Strategy Behind Balenciaga’s Destroyed Sneaker Stunt
Demna’s latest campaign, which showcases an extremely tattered version of Balenciaga’s new Paris Sneakers, was met with contention online — which was likely the point.

The Strategy Behind Balenciaga’s Destroyed Sneaker Stunt
Demna’s latest campaign, which showcases an extremely tattered version of Balenciaga’s new Paris Sneakers, was met with contention online — which was likely the point.

Op-Ed | Fashion Month Is Over. The War Is Not.
Is Ukraine still on the industry’s mind? Let’s provide struggling Ukrainian fashion professionals with opportunities, argues Vena Brykalin.

Op-Ed | Fashion Month Is Over. The War Is Not.
Is Ukraine still on the industry’s mind? Let’s provide struggling Ukrainian fashion professionals with opportunities, argues Vena Brykalin.

Decoding Demna’s Vision for Balenciaga
The designer talks to Tim Blanks about the apocalyptic power of his latest Balenciaga show and why reality beats the metaverse.

Decoding Demna’s Vision for Balenciaga
The designer talks to Tim Blanks about the apocalyptic power of his latest Balenciaga show and why reality beats the metaverse.

TikTok’s Balaclava Craze, Explained
Babushka-style scarves, knitted balaclavas and other headwear accessories have become increasingly popular within mainstream fashion.

TikTok’s Balaclava Craze, Explained
Babushka-style scarves, knitted balaclavas and other headwear accessories have become increasingly popular within mainstream fashion.

How to Win Paris Fashion Week
As editors, buyers and VIP guests congregated at Paris Fashion Week after 18 months of mostly online shows, brands that tapped the power of physical events while experimenting with new formats had the most impact.

How to Win Paris Fashion Week
As editors, buyers and VIP guests congregated at Paris Fashion Week after 18 months of mostly online shows, brands that tapped the power of physical events while experimenting with new formats had the most impact.

Fashion’s Favourite-Ever Collaboration: Balenciaga and ‘The Simpsons’
Demna Gvasalia’s latest alternative to a runway show brought a Paris audience to its feet, reports Tim Blanks.

Fashion’s Favourite-Ever Collaboration: Balenciaga and ‘The Simpsons’
Demna Gvasalia’s latest alternative to a runway show brought a Paris audience to its feet, reports Tim Blanks.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.




