Demna
Artistic Director, Balenciaga and Former Head Designer, Vetements
The head of Paris’ hippest design collective is now in charge of reconnecting consumers with Cristóbal Balenciaga's iconic legacy.
Demna Gvasalia: Fashion’s Warhol
The same awareness that compelled Warhol’s radical new take on the same old shit - driven by darkness, death and oblivion - underpins Gvasalia’s social experiment.
Demna Gvasalia: Fashion’s Warhol
The same awareness that compelled Warhol’s radical new take on the same old shit - driven by darkness, death and oblivion - underpins Gvasalia’s social experiment.
In the Aesthetic Blender
Whereas we were once required to make strong commitments to semiotic tribes, we now live in a ‘Supermarket of Style’ where young people cut-and-paste stylistic identity at will.
In the Aesthetic Blender
Whereas we were once required to make strong commitments to semiotic tribes, we now live in a ‘Supermarket of Style’ where young people cut-and-paste stylistic identity at will.
Tom Ford: What's Next
With his brand on track to hit nearly $2 billion in retail sales in 2017, the designer is on a quest for global dominance. Next up? New York Fashion Week.
Tom Ford: What's Next
With his brand on track to hit nearly $2 billion in retail sales in 2017, the designer is on a quest for global dominance. Next up? New York Fashion Week.
Have We Reached Peak 'Merch'?
From Vetements’ 'DHL' tee to Zoe Church’s Bieber-approved hoodies, heavily logo-ed promotional apparel has never been more fashionable. But is branded merchandise simply a passing trend, or indicative of a sincere shift in consumer values?
Have We Reached Peak 'Merch'?
From Vetements’ 'DHL' tee to Zoe Church’s Bieber-approved hoodies, heavily logo-ed promotional apparel has never been more fashionable. But is branded merchandise simply a passing trend, or indicative of a sincere shift in consumer values?
Why South Korea Is the Home of Counterfeit Culture
The inability to buy hyped streetwear brands in South Korea has fuelled one of the world's most sophisticated markets for counterfeit goods, according to a new documentary from Highsnobiety.
Why South Korea Is the Home of Counterfeit Culture
The inability to buy hyped streetwear brands in South Korea has fuelled one of the world's most sophisticated markets for counterfeit goods, according to a new documentary from Highsnobiety.
Fashion’s Hottest Brands and Top Selling Products in Q2
In a new series, BoF and Lyst crunch the numbers to bring you the definitive list of the highest performing fashion brands and products, quarter by quarter.
Fashion’s Hottest Brands and Top Selling Products in Q2
In a new series, BoF and Lyst crunch the numbers to bring you the definitive list of the highest performing fashion brands and products, quarter by quarter.
American Vogue Gets Into the Conference Game
Speakers at the day-long event, which will take place on October 12 in New York, will include designers John Galliano, Marc Jacobs and Virgil Abloh.
American Vogue Gets Into the Conference Game
Speakers at the day-long event, which will take place on October 12 in New York, will include designers John Galliano, Marc Jacobs and Virgil Abloh.
How Long Can Kering’s Blockbuster Success Continue?
The French conglomerate has given rise to commercial juggernauts like Gucci and Saint Laurent, as well as Demna Gvasalia’s white-hot Balenciaga. How long can the momentum last?
How Long Can Kering’s Blockbuster Success Continue?
The French conglomerate has given rise to commercial juggernauts like Gucci and Saint Laurent, as well as Demna Gvasalia’s white-hot Balenciaga. How long can the momentum last?
As Branding Evolves, What’s a Logo Worth?
Logos were once the symbolic and unwavering facet of a fashion house, but as branding becomes more nuanced in the digital age, logos are becoming more fluid than ever.
As Branding Evolves, What’s a Logo Worth?
Logos were once the symbolic and unwavering facet of a fashion house, but as branding becomes more nuanced in the digital age, logos are becoming more fluid than ever.
Can Anyone Really Build an American LVMH?
Both Coach Inc. and Michael Kors have signalled their ambitions to build a homegrown version of the European luxury conglomerate. Can they succeed where others have failed?
Can Anyone Really Build an American LVMH?
Both Coach Inc. and Michael Kors have signalled their ambitions to build a homegrown version of the European luxury conglomerate. Can they succeed where others have failed?
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
