Demna
Artistic Director, Balenciaga and Former Head Designer, Vetements
The head of Paris’ hippest design collective is now in charge of reconnecting consumers with Cristóbal Balenciaga's iconic legacy.


What Calvin Klein Should Do Next
PVH Corp. made a big bet that it could ‘do a Gucci’ with its flagship brand. But after the failure of its radical Raf Simons experiment, the company may need to rethink its strategy.

What Calvin Klein Should Do Next
PVH Corp. made a big bet that it could ‘do a Gucci’ with its flagship brand. But after the failure of its radical Raf Simons experiment, the company may need to rethink its strategy.

Next-Generation Careers in Branding
As the positioning of luxury and consumer brands continue to evolve in the market, careers in branding are being reimagined to meet the new challenges and opportunities of the digital age.

Next-Generation Careers in Branding
As the positioning of luxury and consumer brands continue to evolve in the market, careers in branding are being reimagined to meet the new challenges and opportunities of the digital age.

Pierpaolo Piccioli, Clare Waight Keller Win Big at Fashion Awards
Meghan Markle made a surprise appearance for Givenchy's Clare Waight Keller, while Gucci's Marco Bizzarri beat out José Neves of Farfetch for business leader of the year.

Pierpaolo Piccioli, Clare Waight Keller Win Big at Fashion Awards
Meghan Markle made a surprise appearance for Givenchy's Clare Waight Keller, while Gucci's Marco Bizzarri beat out José Neves of Farfetch for business leader of the year.

How Much Does Brand DNA Matter?
Heritage is a key element of the luxury playbook. But in a world where newness matters more than ever, blockbuster labels like Gucci are taking a more flexible approach to brand DNA.

How Much Does Brand DNA Matter?
Heritage is a key element of the luxury playbook. But in a world where newness matters more than ever, blockbuster labels like Gucci are taking a more flexible approach to brand DNA.

What Net-a-Porter’s Alibaba Deal Says About the Luxury E-Commerce Opportunity in China
Global fashion players are increasingly aligning themselves with dominant Chinese technology platforms, which are consolidating their power over the country’s online luxury market.

What Net-a-Porter’s Alibaba Deal Says About the Luxury E-Commerce Opportunity in China
Global fashion players are increasingly aligning themselves with dominant Chinese technology platforms, which are consolidating their power over the country’s online luxury market.

Top 10 Shows of the Season
This season’s best shows were impeccably crafted and sometimes engaged with the wider political zeitgeist.

Top 10 Shows of the Season
This season’s best shows were impeccably crafted and sometimes engaged with the wider political zeitgeist.

Fashion-Tech at Balenciaga
The brand is not a project Demna Gvasalia will remould according to his whims. Instead, he is polishing and perfecting, refining a world.

Fashion-Tech at Balenciaga
The brand is not a project Demna Gvasalia will remould according to his whims. Instead, he is polishing and perfecting, refining a world.

In Paris, Independents Find Space Between Heavy-Hitters
Between the luxury mega brands that dominate the schedule, a flock of young labels shone through.

In Paris, Independents Find Space Between Heavy-Hitters
Between the luxury mega brands that dominate the schedule, a flock of young labels shone through.

Nina Ricci Names Rushemy Botter and Lisi Herrebrugh as Creative Directors
In a new chapter for the brand, the Dutch design duo will head up the luxury house’s women’s ready-to-wear line, debuting their first collection for Pre-Fall 2019.

Nina Ricci Names Rushemy Botter and Lisi Herrebrugh as Creative Directors
In a new chapter for the brand, the Dutch design duo will head up the luxury house’s women’s ready-to-wear line, debuting their first collection for Pre-Fall 2019.

Want a Job as a Fashion Designer?
The role of the designer has changed dramatically over the last decade with new media responsibilities, product streams and technologies to manage. Advance your design career today on BoF Careers.

Want a Job as a Fashion Designer?
The role of the designer has changed dramatically over the last decade with new media responsibilities, product streams and technologies to manage. Advance your design career today on BoF Careers.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.




