David Allemann is the co-founder and co-chairman of Swiss sportswear company On, which he founded alongside Caspar Coppetti and Olivier Bernhard. Allemann leads On’s product, marketing and direct-to-consumer teams. Previously, he served as chief marketing officer for furniture brand Vitra, and advised global clients in sports and media at McKinsey, where he also supported entrepreneurs through the McKinsey start up accelerator programme. Allemann holds a master’s degree in law from the University of Zurich.
Career History
VITAL STATISTICS
How Skims and On Create Cultural Relevance | The BoF Podcast
Skims co-founder Jens Grede and On co-founder David Allemann joined BoF founder and CEO Imran Amed at BoF VOICES 2024 to share how they are building culture-shaping brands rooted in product innovation.
How Skims and On Create Cultural Relevance | The BoF Podcast
Skims co-founder Jens Grede and On co-founder David Allemann joined BoF founder and CEO Imran Amed at BoF VOICES 2024 to share how they are building culture-shaping brands rooted in product innovation.
At BoF VOICES 2024, The Future of Commerce-Enabled Culture
To an audience of top business and creative leaders from across the fashion industry and the wider world, Ruth Diaz, Vice President of Amazon Fashion Europe, took to the stage at BoF VOICES 2024 to discuss the intersection of commerce, technology and culture — and how fashion stands to benefit.
At BoF VOICES 2024, The Future of Commerce-Enabled Culture
To an audience of top business and creative leaders from across the fashion industry and the wider world, Ruth Diaz, Vice President of Amazon Fashion Europe, took to the stage at BoF VOICES 2024 to discuss the intersection of commerce, technology and culture — and how fashion stands to benefit.
BoF VOICES 2024: Global Culture and Creativity
Valentino’s Alessandro Michele and Jacopo Venturini, On founder David Allemann and Skims co-founder Jens Grede and more spoke about creativity and culture.
BoF VOICES 2024: Global Culture and Creativity
Valentino’s Alessandro Michele and Jacopo Venturini, On founder David Allemann and Skims co-founder Jens Grede and more spoke about creativity and culture.
On: Capitalising on the Perennial Sportswear Boom
Sportswear brands can lean into innovation, technology and collaborations to build credibility with outdoor-focused consumers, explains On's co-founder for The State of Fashion 2024.
On: Capitalising on the Perennial Sportswear Boom
Sportswear brands can lean into innovation, technology and collaborations to build credibility with outdoor-focused consumers, explains On's co-founder for The State of Fashion 2024.
Case Study | Can On Set a New Pace for Sportswear?
On hasn’t taken long to turn its unconventional performance-running shoes into one of the world’s most recognisable footwear brands. The Swiss company, launched in 2010, has won credibility with the running elite while cultivating a loyal fashion fanbase, with support from tennis star Roger Federer.
Case Study | Can On Set a New Pace for Sportswear?
On hasn’t taken long to turn its unconventional performance-running shoes into one of the world’s most recognisable footwear brands. The Swiss company, launched in 2010, has won credibility with the running elite while cultivating a loyal fashion fanbase, with support from tennis star Roger Federer.
Can Roger Federer Help Build the Next Big Sportswear Brand?
The tennis legend and cult running shoe label On are launching a sneaker together. In the latest edition of the BoF Podcast, Federer shares what's next.
Can Roger Federer Help Build the Next Big Sportswear Brand?
The tennis legend and cult running shoe label On are launching a sneaker together. In the latest edition of the BoF Podcast, Federer shares what's next.