Chris Morton
Co-Founder & Chief Executive, Lyst
Before co-founding the fashion curation engine that has raised $60.5 million in funding, he was an investor in consumer internet companies.
Who's Winning the Fashion E-Commerce Race?
Fashion e-commerce is heating up. In a race between luxury incumbents, ‘pure play’ e-tailers and a slew of upstarts with new business models, who will come out ahead?
Who's Winning the Fashion E-Commerce Race?
Fashion e-commerce is heating up. In a race between luxury incumbents, ‘pure play’ e-tailers and a slew of upstarts with new business models, who will come out ahead?
New York vs London: Which Is the World's Fashion-Tech Capital?
London and New York are both home to vibrant start-up ecosystems. But which is the world’s true fashion-tech capital?
New York vs London: Which Is the World's Fashion-Tech Capital?
London and New York are both home to vibrant start-up ecosystems. But which is the world’s true fashion-tech capital?
For London's Fashion Start-Ups, It's Being Social That Counts
London-based online retail entrepreneurs are using tricks learned from social media to create fashion communities that together discover, share and, most importantly, buy.
For London's Fashion Start-Ups, It's Being Social That Counts
London-based online retail entrepreneurs are using tricks learned from social media to create fashion communities that together discover, share and, most importantly, buy.
Op-Ed | Fashion Should Not Sleep Through the 'Next China'
Why are a handful of top fashion brands ignoring the Internet? Because the market hasn’t yet forced them to take action, argues Chris Morton, CEO and founder of Lyst.
Op-Ed | Fashion Should Not Sleep Through the 'Next China'
Why are a handful of top fashion brands ignoring the Internet? Because the market hasn’t yet forced them to take action, argues Chris Morton, CEO and founder of Lyst.
Black Friday Going Global With US Deals Just a Click Away
Black Friday, the annual rite of retail that commands American attention the day after Thanksgiving, is catching on around the world. People from London to Leipzig to London, Ontario are starting to rush big box stores the next day.
Black Friday Going Global With US Deals Just a Click Away
Black Friday, the annual rite of retail that commands American attention the day after Thanksgiving, is catching on around the world. People from London to Leipzig to London, Ontario are starting to rush big box stores the next day.
Role Call | Miyon Im, Head of Product
As head of product for Lyst, a personalised shopping site, Miyon Im says that a successful product manager should have a really broad skill set and absorb as much information about the different functions of the business they are working in as possible.
Role Call | Miyon Im, Head of Product
As head of product for Lyst, a personalised shopping site, Miyon Im says that a successful product manager should have a really broad skill set and absorb as much information about the different functions of the business they are working in as possible.
Op-Ed | Are Stores Becoming Commoditised?
In the Internet Age, fashion consumers increasingly know what they want long before they visit retailers, undermining the traditional role of department stores and boutiques as curators of style, argues Eugene Rabkin.
Op-Ed | Are Stores Becoming Commoditised?
In the Internet Age, fashion consumers increasingly know what they want long before they visit retailers, undermining the traditional role of department stores and boutiques as curators of style, argues Eugene Rabkin.
One Cart to Rule Them All
Online innovators are building universal checkouts that let consumers buy products from multiple brands and retailers, all in one place.
One Cart to Rule Them All
Online innovators are building universal checkouts that let consumers buy products from multiple brands and retailers, all in one place.
Amidst a Profusion of Fashion E-Commerce Models, What’s Working?
In recent years, we’ve seen a veritable renaissance in online fashion retail, with venture money pouring into fashion e-commerce companies with a wide range of models. In the first of a series of articles on the current state of fashion e-commerce, sponsored by e-commerce software and platform solutions company Magento, BoF examines some of the models getting the most traction.
Amidst a Profusion of Fashion E-Commerce Models, What’s Working?
In recent years, we’ve seen a veritable renaissance in online fashion retail, with venture money pouring into fashion e-commerce companies with a wide range of models. In the first of a series of articles on the current state of fashion e-commerce, sponsored by e-commerce software and platform solutions company Magento, BoF examines some of the models getting the most traction.
Op-Ed | Going ‘Net Native’
In fashion e-commerce, those who adopt ‘net native’ business models will rise to the top, says Lyst founder Chris Morton.
Op-Ed | Going ‘Net Native’
In fashion e-commerce, those who adopt ‘net native’ business models will rise to the top, says Lyst founder Chris Morton.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
