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Chiara Ferragni

With a huge social following and numerous brand collaborations under her belt, Italy’s most prominent fashion blogger-turned-businesswoman also heads her own clothing line.

Latest News & Analysis
Chiara Ferragni
Marketing

Feeding the Feed

In recent years, the stream of social events staged by fashion brands has spilled well beyond fashion weeks, primarily to keep pace with online fans who expect new content each time they refresh their feeds.

Marketing

Feeding the Feed

In recent years, the stream of social events staged by fashion brands has spilled well beyond fashion weeks, primarily to keep pace with online fans who expect new content each time they refresh their feeds.


News & Analysis

Week in Review | Diane Pernet, Honest Critics, Australia's Fashion Crisis, The Blonde Salad, Baja East

BoF editor-in-chief Imran Amed recaps the week in the business of fashion.


News & Analysis

The Business of Being The Blonde Salad

Next up in our series on influential bloggers and the businesses they have built, BoF speaks to Chiara Ferragni of The Blonde Salad, as she prepares to launch a collaboration with mobile marketplace app Depop.

News & Analysis

The Business of Being The Blonde Salad

Next up in our series on influential bloggers and the businesses they have built, BoF speaks to Chiara Ferragni of The Blonde Salad, as she prepares to launch a collaboration with mobile marketplace app Depop.