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Aslaug Magnusdottir

Founder, Katla

The Icelandic entrepreneur, Harvard MBA and Gilt Groupe alumnus co-founded Moda Operandi and now heads up D2C brand Katla.

Aslaug Magnusdottir
News & Analysis

As the Print Trend Peaks, Designers Evolve

LONDON, United Kingdom — In recent seasons, a cyclone of dizzying digital prints has blown across the fashion landscape, quickening the pulse of

News & Analysis

As the Print Trend Peaks, Designers Evolve

LONDON, United Kingdom — In recent seasons, a cyclone of dizzying digital prints has blown across the fashion landscape, quickening the pulse of


Entrepreneurship

Part 13: Planning Your Time

Áslaug Magnúsdóttir, co-founder of Moda Operandi, offers advice on how a CEO should spend his or her time, and how this evolves as a company grows.

Entrepreneurship

Part 13: Planning Your Time

Áslaug Magnúsdóttir, co-founder of Moda Operandi, offers advice on how a CEO should spend his or her time, and how this evolves as a company grows.


Entrepreneurship

Part 12: Re-Inventing Yourself

Áslaug Magnúsdóttir, co-founder of Moda Operandi, offers advice on how to think through strategy shifts.

Entrepreneurship

Part 12: Re-Inventing Yourself

Áslaug Magnúsdóttir, co-founder of Moda Operandi, offers advice on how to think through strategy shifts.


Entrepreneurship

Part 11: Motivating and Retaining Talent

Áslaug Magnúsdóttir, co-founder of Moda Operandi, provides tips on keeping start-up employees happy and motivated.

Entrepreneurship

Part 11: Motivating and Retaining Talent

Áslaug Magnúsdóttir, co-founder of Moda Operandi, provides tips on keeping start-up employees happy and motivated.


Entrepreneurship

Part 10: Building the Team

Áslaug Magnúsdóttir, co-founder of Moda Operandi, examines the importance of team building and how to do it well at key stages of a young company’s growth.

Entrepreneurship

Part 10: Building the Team

Áslaug Magnúsdóttir, co-founder of Moda Operandi, examines the importance of team building and how to do it well at key stages of a young company’s growth.


Entrepreneurship

Part 9: Acquiring Customers

Áslaug Magnúsdóttir, co-founder of Moda Operandi, gives a lesson on how to acquire and retain customers on a very lean budget.

Entrepreneurship

Part 9: Acquiring Customers

Áslaug Magnúsdóttir, co-founder of Moda Operandi, gives a lesson on how to acquire and retain customers on a very lean budget.


Entrepreneurship

Part 8: Managing Your Investors

Áslaug Magnúsdóttir, co-founder of Moda Operandi, outlines the most effective ways to manage your relationships with investors.

Entrepreneurship

Part 8: Managing Your Investors

Áslaug Magnúsdóttir, co-founder of Moda Operandi, outlines the most effective ways to manage your relationships with investors.


Entrepreneurship

Part 7: Going Global

Áslaug Magnúsdóttir, co-founder of Moda Operandi, breaks down the challenges of taking your business global, from customer acquisition to shipping.

Entrepreneurship

Part 7: Going Global

Áslaug Magnúsdóttir, co-founder of Moda Operandi, breaks down the challenges of taking your business global, from customer acquisition to shipping.


Entrepreneurship

Part 6: How Wise Is Conventional Wisdom?

Áslaug Magnúsdóttir, co-founder of Moda Operandi, on when it makes sense to follow the ‘rulebook’ and when you need to throw conventional wisdom out the window.

Entrepreneurship

Part 6: How Wise Is Conventional Wisdom?

Áslaug Magnúsdóttir, co-founder of Moda Operandi, on when it makes sense to follow the ‘rulebook’ and when you need to throw conventional wisdom out the window.


Entrepreneurship

Part 5: How to Choose the Right Investors

Áslaug Magnúsdóttir, co-founder of Moda Operandi, examines the art and science of how to find the right backers for your venture.

Entrepreneurship

Part 5: How to Choose the Right Investors

Áslaug Magnúsdóttir, co-founder of Moda Operandi, examines the art and science of how to find the right backers for your venture.


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