The China Edit | WeChat, China's Fashion Influence, Import Tariffs
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.
The China Edit | WeChat, China's Fashion Influence, Import Tariffs
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.
WeChat Publishing Is Changing China’s Mediascape
As Chinese messaging app WeChat hits 500 million users, BoF examines how mobile publishing is changing the country's media landscape.
WeChat Publishing Is Changing China’s Mediascape
As Chinese messaging app WeChat hits 500 million users, BoF examines how mobile publishing is changing the country's media landscape.
The Business of Blogging | Gogoboi
Next up in our ongoing series on fashion’s most influential bloggers and their business models, BoF speaks to the irrepressible Chinese fashion blogger known as Gogoboi.
The Business of Blogging | Gogoboi
Next up in our ongoing series on fashion’s most influential bloggers and their business models, BoF speaks to the irrepressible Chinese fashion blogger known as Gogoboi.
Op-Ed | Digging For Diamonds Among China’s 'KOLs'
While leveraging Key Opinion Leaders ('KOLs') in China can be a useful marketing tool, luxury brands must do their homework if they expect to see real results, argues Avery Booker.
Op-Ed | Digging For Diamonds Among China’s 'KOLs'
While leveraging Key Opinion Leaders ('KOLs') in China can be a useful marketing tool, luxury brands must do their homework if they expect to see real results, argues Avery Booker.
As Giant U.S. IPO Nears, Alibaba's China E-commerce Crown Slips
SHANGHAI, China — Alibaba's dominance of online retail in China faces its biggest-ever challenge as the firm founded by Jack Ma in a one-room
As Giant U.S. IPO Nears, Alibaba's China E-commerce Crown Slips
SHANGHAI, China — Alibaba's dominance of online retail in China faces its biggest-ever challenge as the firm founded by Jack Ma in a one-room
For Alibaba, A Challenge Is To Turn Mobile Into Money
BEIJING, China — Chinese e-commerce giant Alibaba Group Holding Ltd may have dominated online retail on personal computers, but is some way from
For Alibaba, A Challenge Is To Turn Mobile Into Money
BEIJING, China — Chinese e-commerce giant Alibaba Group Holding Ltd may have dominated online retail on personal computers, but is some way from
Tencent Takes on Alibaba by Adding Shops to WeChat Messaging App
HONG KONG, China — Tencent Holdings Ltd. allowed users of its WeChat instant-messaging app to sell goods online, bringing Asia's largest Internet
Tencent Takes on Alibaba by Adding Shops to WeChat Messaging App
HONG KONG, China — Tencent Holdings Ltd. allowed users of its WeChat instant-messaging app to sell goods online, bringing Asia's largest Internet