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Victoria Beckham

Victoria Beckham
Marketing

Why Surrealist Marketing Is Suddenly Everywhere

Brands including Jacquemus, Tod’s, Isabel Marant, and Victoria Beckham are experimenting with eccentric and absurd CGI marketing campaigns.

Marketing

Why Surrealist Marketing Is Suddenly Everywhere

Brands including Jacquemus, Tod’s, Isabel Marant, and Victoria Beckham are experimenting with eccentric and absurd CGI marketing campaigns.


Workplace & Talent

Announcing Alexander McQueen and Victoria Beckham

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.

Workplace & Talent

Announcing Alexander McQueen and Victoria Beckham

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.


Luxury

Victoria Beckham Sales Rise, But Profitability Remains Elusive

The brand’s sales have grown by double-digits for the past four seasons, CEO Marie Leblanc said.

Luxury

Victoria Beckham Sales Rise, But Profitability Remains Elusive

The brand’s sales have grown by double-digits for the past four seasons, CEO Marie Leblanc said.


Retail

The Year Ahead: Less Is More for Both Consumers and Brands

Consumers are rethinking how much they buy, while brands are realising that simply stocking more products does not drive better financial results. Winning companies must reduce complexity and inventory levels by taking a more focused and responsive approach to their assortment.

Retail

The Year Ahead: Less Is More for Both Consumers and Brands

Consumers are rethinking how much they buy, while brands are realising that simply stocking more products does not drive better financial results. Winning companies must reduce complexity and inventory levels by taking a more focused and responsive approach to their assortment.


Luxury

Amid Pandemic, Luxury Leaders Seize Digital Opportunity to Gain on Rivals

The worst quarter in the history of the modern luxury business was also its best ever for digital sales.

Luxury

Amid Pandemic, Luxury Leaders Seize Digital Opportunity to Gain on Rivals

The worst quarter in the history of the modern luxury business was also its best ever for digital sales.


Fashion Week

Victoria Beckham's Rebellion

It felt like there will be much more to come as Beckham lets herself go.

Fashion Week

Victoria Beckham's Rebellion

It felt like there will be much more to come as Beckham lets herself go.


Workplace & Talent

Power Moves | Kering Appoints Diversity & Inclusion Chief, Victoria Beckham Names CEO

This week, Kering hires its first chief diversity and inclusion officer, while Victoria Beckham Limited announces Paolo Riva’s successor.

Workplace & Talent

Power Moves | Kering Appoints Diversity & Inclusion Chief, Victoria Beckham Names CEO

This week, Kering hires its first chief diversity and inclusion officer, while Victoria Beckham Limited announces Paolo Riva’s successor.


Fashion Week

Playing Out Contrasts at Victoria Beckham

It felt like a very complete collection, with a look for every mood, from sweeping volumes, intense colours and bold prints to haute bourgeois restraint and discretion.

Fashion Week

Playing Out Contrasts at Victoria Beckham

It felt like a very complete collection, with a look for every mood, from sweeping volumes, intense colours and bold prints to haute bourgeois restraint and discretion.


News & Analysis

Power Moves | Inditex Confirms New CEO, M&S Names Fashion Lead

This week, Zara veteran Carlos Crespo is appointed CEO, while M&S taps Topshop fashion director.

News & Analysis

Power Moves | Inditex Confirms New CEO, M&S Names Fashion Lead

This week, Zara veteran Carlos Crespo is appointed CEO, while M&S taps Topshop fashion director.


News & Analysis

Victoria Beckham CEO Exits Amid Turnaround

Fashion veteran Ralph Toledano, who was appointed chairman in March 2018, will lead the business going forward as he aims to revive the loss-making brand.

News & Analysis

Victoria Beckham CEO Exits Amid Turnaround

Fashion veteran Ralph Toledano, who was appointed chairman in March 2018, will lead the business going forward as he aims to revive the loss-making brand.