Veronica Beard
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How Brands Can Make It Easier for Consumers to Shop Everywhere
Linking online and offline selling channels increases the odds of turning fickle shoppers into a loyal following.
How Brands Can Make It Easier for Consumers to Shop Everywhere
Linking online and offline selling channels increases the odds of turning fickle shoppers into a loyal following.
The NFL Makes a Play for Women’s Fashion
After a Taylor Swift-related surge in viewership and buzz last season, the NFL is partnering with New York-based Veronica Beard to capitalise on the fashion opportunity.
The NFL Makes a Play for Women’s Fashion
After a Taylor Swift-related surge in viewership and buzz last season, the NFL is partnering with New York-based Veronica Beard to capitalise on the fashion opportunity.
Veronica Beard Is a Hit in the US. Will Its Formula Work Globally Too?
The contemporary label is on track to hit nearly $300 million in sales this year. Up next are stores and new wholesale accounts in Asia, Europe and the Middle East.
Veronica Beard Is a Hit in the US. Will Its Formula Work Globally Too?
The contemporary label is on track to hit nearly $300 million in sales this year. Up next are stores and new wholesale accounts in Asia, Europe and the Middle East.
Why So Many Fashion Brands Are for Sale Right Now
Labels from Tom Ford and Ganni to Alyx and ALC are reportedly looking for new partners.
Why So Many Fashion Brands Are for Sale Right Now
Labels from Tom Ford and Ganni to Alyx and ALC are reportedly looking for new partners.
Has Fashion Retail Reached Peak Minimalism?
More brands are leaning into maximalist retail design in a quest for differentiation and social media-friendly interiors.
Has Fashion Retail Reached Peak Minimalism?
More brands are leaning into maximalist retail design in a quest for differentiation and social media-friendly interiors.
Announcing Josh Wood Colour, Slow Factory and Pitkin County Dry Goods
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
Announcing Josh Wood Colour, Slow Factory and Pitkin County Dry Goods
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
The 5 Most Important Things a Brand Must Do When Building a Direct-to-Consumer Business
Labels that used to be available only at the local mall are changing their distribution models in order to build a direct, and hopefully more profitable, relationship with the consumer. But it's a tricky move to pull off.
The 5 Most Important Things a Brand Must Do When Building a Direct-to-Consumer Business
Labels that used to be available only at the local mall are changing their distribution models in order to build a direct, and hopefully more profitable, relationship with the consumer. But it's a tricky move to pull off.
From Goop to Bandier: How to Build a Wellness Mecca
The days when offering a yoga class made a store stand out are long gone. Retailers such as Goop and Bandier are mixing apparel, beauty, food and experiences to pitch themselves to the wellness crowd.
From Goop to Bandier: How to Build a Wellness Mecca
The days when offering a yoga class made a store stand out are long gone. Retailers such as Goop and Bandier are mixing apparel, beauty, food and experiences to pitch themselves to the wellness crowd.
The Secrets to Veronica Beard’s Success
At a time when the lifecycle of a brand can be short as an Instagram Story, the New York-based label is building a sustainable business.
The Secrets to Veronica Beard’s Success
At a time when the lifecycle of a brand can be short as an Instagram Story, the New York-based label is building a sustainable business.
The Start-Ups Behind New York's Retail Reawakening
Start-ups and pop-ups are filling storefronts abandoned by struggling chains, taking advantage of plunging rents and landlords desperate to fill long-vacant spaces.
The Start-Ups Behind New York's Retail Reawakening
Start-ups and pop-ups are filling storefronts abandoned by struggling chains, taking advantage of plunging rents and landlords desperate to fill long-vacant spaces.