Valentino
Valentino is an Italian luxury fashion brand founded by Valentino Garavani in 1960. The brand offers haute couture and ready-to-wear lines.
Why It’s So Hard to Adopt the Moncler Genius Model
For a rapid-fire collaborations marketing strategy to work, a brand needs more than a highly synchronised plan. It needs the right core product.
Why It’s So Hard to Adopt the Moncler Genius Model
For a rapid-fire collaborations marketing strategy to work, a brand needs more than a highly synchronised plan. It needs the right core product.
The Battle for Collectable and Rare Fashion Heats Up
Museum-worthy couture is now being chased by everyone from private collectors to secondhand retailers, and prices are ballooning.
The Battle for Collectable and Rare Fashion Heats Up
Museum-worthy couture is now being chased by everyone from private collectors to secondhand retailers, and prices are ballooning.
Yoox Net-a-Porter’s ‘Painful’ Tech Upgrade Drags Down Richemont
A troubled technology and logistics makeover at the Richemont subsidiary interrupted the Swiss conglomerate’s grand plans to build a single platform for luxury e-commerce, amid growing competition for online sales.
Yoox Net-a-Porter’s ‘Painful’ Tech Upgrade Drags Down Richemont
A troubled technology and logistics makeover at the Richemont subsidiary interrupted the Swiss conglomerate’s grand plans to build a single platform for luxury e-commerce, amid growing competition for online sales.
Why Inez and Vinoodh Are ‘De-Digitalising’ Their World and Focusing on Humanity
While the prolific Dutch image-making duo were early to embrace digital technology, they increasingly believe in the importance of regaining humanity, reports Angelo Flaccavento.
Why Inez and Vinoodh Are ‘De-Digitalising’ Their World and Focusing on Humanity
While the prolific Dutch image-making duo were early to embrace digital technology, they increasingly believe in the importance of regaining humanity, reports Angelo Flaccavento.
How To Engineer a Media Moment
There’s no science to 'going viral' in fashion, but these strategies will help cut through the media noise — even if you're on a budget.
How To Engineer a Media Moment
There’s no science to 'going viral' in fashion, but these strategies will help cut through the media noise — even if you're on a budget.
Case Study | Inside Moncler’s ‘Genius’ Strategy
In our latest in-depth report, BoF examines how the Italian brand’s limited-edition monthly drops became one of the most compelling new models for luxury.
Case Study | Inside Moncler’s ‘Genius’ Strategy
In our latest in-depth report, BoF examines how the Italian brand’s limited-edition monthly drops became one of the most compelling new models for luxury.
Nordstrom Needs New York. Does New York Need Nordstrom?
Nordstrom's massive new women's store, its first in Manhattan, is a big bet on the future of department stores even as some of its rivals are in retreat. But the Seattle-based chain isn't entering the city blind.
Nordstrom Needs New York. Does New York Need Nordstrom?
Nordstrom's massive new women's store, its first in Manhattan, is a big bet on the future of department stores even as some of its rivals are in retreat. But the Seattle-based chain isn't entering the city blind.
Tod’s Taps Walter Chiapponi
The troubled Italian maker of luxury comfort shoes is trying to reverse falling sales and re-energise its brand.
Tod’s Taps Walter Chiapponi
The troubled Italian maker of luxury comfort shoes is trying to reverse falling sales and re-energise its brand.
Op-Ed | Inclusivity Demands More Than a Show
The fashion industry has staged an extraordinary consumer-facing performance of inclusivity, but its power structure remains anything but inclusive, argues Jason Campbell.
Op-Ed | Inclusivity Demands More Than a Show
The fashion industry has staged an extraordinary consumer-facing performance of inclusivity, but its power structure remains anything but inclusive, argues Jason Campbell.
Chika, Rapper and Activist: On Inclusivity
The twenty-two-year-old queer, plus-size, rap phenomenon shares her thoughts on fashion’s attempts at inclusivity — and what the sector needs to do to connect with a woke Generation Z.
Chika, Rapper and Activist: On Inclusivity
The twenty-two-year-old queer, plus-size, rap phenomenon shares her thoughts on fashion’s attempts at inclusivity — and what the sector needs to do to connect with a woke Generation Z.