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Latest News & Analysis
Retail

How to Sell Inclusive Sizing in the Age of Ozempic

Offering sizes 00 to 40, DTC brand Universal Standard has seen continued demand for plus-size products despite the ubiquity of weight-loss drugs. Now, the New York-based label is taking on new markets through a series of travelling trunk shows, no stores needed.

Retail

How to Sell Inclusive Sizing in the Age of Ozempic

Offering sizes 00 to 40, DTC brand Universal Standard has seen continued demand for plus-size products despite the ubiquity of weight-loss drugs. Now, the New York-based label is taking on new markets through a series of travelling trunk shows, no stores needed.


Entrepreneurship

Business Opportunities Only Women Can See

Companies like Lola, Universal Standard and ThirdLove are tapping market opportunities that have long been in the blind spots of male entrepreneurs and investors.

Entrepreneurship

Business Opportunities Only Women Can See

Companies like Lola, Universal Standard and ThirdLove are tapping market opportunities that have long been in the blind spots of male entrepreneurs and investors.


News & Analysis

How to Make Your Brand Size Inclusive

Expanding a brand into high double-digit sizes comes with challenges. BoF looks at how to overcome the hurdles.

News & Analysis

How to Make Your Brand Size Inclusive

Expanding a brand into high double-digit sizes comes with challenges. BoF looks at how to overcome the hurdles.


News & Analysis

Gwyneth Paltrow and Natalie Massenet Invest in 'Size-Inclusive' Brand Universal Standard

Tom and Ruth Chapman, Elizabeth Cutler, Toms founder Blake Mycosie and Sweetgreen’s Jonathan Neman and Nicolas Jammet also participated in the $7 million Series A round.

News & Analysis

Gwyneth Paltrow and Natalie Massenet Invest in 'Size-Inclusive' Brand Universal Standard

Tom and Ruth Chapman, Elizabeth Cutler, Toms founder Blake Mycosie and Sweetgreen’s Jonathan Neman and Nicolas Jammet also participated in the $7 million Series A round.


Retail

3 Fashion Start-ups Tapping Tough Categories

How Hatch, Universal Standard and The Black Tux have overcome hurdles in tough-to-crack categories and filled “white space” in the market.

Retail

3 Fashion Start-ups Tapping Tough Categories

How Hatch, Universal Standard and The Black Tux have overcome hurdles in tough-to-crack categories and filled “white space” in the market.