Under Armour

Under Armour to Lay Off 600 Employees Globally
The sportswear maker expects to incur $235 million in charges, including up to $135 million for contract termination.

Under Armour to Lay Off 600 Employees Globally
The sportswear maker expects to incur $235 million in charges, including up to $135 million for contract termination.

Under Armour Beats Quarterly Estimates
The sportswear company's net revenue fell about 41 percent to $707.6 million in the second quarter, but beat forecasts of $558.5 million.

Under Armour Beats Quarterly Estimates
The sportswear company's net revenue fell about 41 percent to $707.6 million in the second quarter, but beat forecasts of $558.5 million.

Power Moves | Nike Names New Diversity Chief
This week, Felicia Mayo, former head of diversity at Tesla, replaced Kellie Leonard in a similar role at the American sportswear giant.

Power Moves | Nike Names New Diversity Chief
This week, Felicia Mayo, former head of diversity at Tesla, replaced Kellie Leonard in a similar role at the American sportswear giant.

Under Armour Faces Potential Investigation by the US Securities Exchange Commission
The sportswear brand said the notice is in connection to a federal probe about whether it shifted sales from quarter to quarter to meet objectives.

Under Armour Faces Potential Investigation by the US Securities Exchange Commission
The sportswear brand said the notice is in connection to a federal probe about whether it shifted sales from quarter to quarter to meet objectives.

What to Do After the Founder Leaves
Brands must make the right moves to ensure that when their founders leave, the magic doesn't go with them.

What to Do After the Founder Leaves
Brands must make the right moves to ensure that when their founders leave, the magic doesn't go with them.

How Big Can the Mask Market Really Get?
With a multi-billion dollar market prediction, the category may not be a fleeting trend for brands.

How Big Can the Mask Market Really Get?
With a multi-billion dollar market prediction, the category may not be a fleeting trend for brands.

Case Study | How Lululemon Built Athleisure’s Leading Brand
As much of the fashion industry scrambled to survive the Covid-19 crisis, the activewear label’s share price rose to an all-time high. How did Lululemon come to dominate the age of athleisure, prosper through the early days of the pandemic and solidify its position as one of the world's most powerful apparel brands?

Case Study | How Lululemon Built Athleisure’s Leading Brand
As much of the fashion industry scrambled to survive the Covid-19 crisis, the activewear label’s share price rose to an all-time high. How did Lululemon come to dominate the age of athleisure, prosper through the early days of the pandemic and solidify its position as one of the world's most powerful apparel brands?

Under Armour’s Quarterly Revenue Drops 23%
The sportswear brand reported a net loss of $589.7 million the first quarter ended March 31, compared with a profit of $22.5 million a year earlier.

Under Armour’s Quarterly Revenue Drops 23%
The sportswear brand reported a net loss of $589.7 million the first quarter ended March 31, compared with a profit of $22.5 million a year earlier.

How Are Sports Brands Marketing Without Sports?
Nike, Adidas and Under Armour sponsor professional sports and athletes to stand out globally. Online, they have more competition, but their connection to champions still means something to quarantined consumers.

How Are Sports Brands Marketing Without Sports?
Nike, Adidas and Under Armour sponsor professional sports and athletes to stand out globally. Online, they have more competition, but their connection to champions still means something to quarantined consumers.

Power Moves | EBay Names CEO, Tapestry Adds to Board
This week, EBay hires a Walmart e-commerce executive to lead the company, while Coach owner Tapestry appoints the former chief executive of Hershey’s to its board.

Power Moves | EBay Names CEO, Tapestry Adds to Board
This week, EBay hires a Walmart e-commerce executive to lead the company, while Coach owner Tapestry appoints the former chief executive of Hershey’s to its board.