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Beauty

9 Tips For Mastering the In-Store Experience

Retail may be in flux, but beauty customers are still buying big at physical stores. Sarah Brown examines how beauty's savviest brands keep shoppers shopping.

Beauty

9 Tips For Mastering the In-Store Experience

Retail may be in flux, but beauty customers are still buying big at physical stores. Sarah Brown examines how beauty's savviest brands keep shoppers shopping.


News & Analysis

What Happens When Sephora Becomes Your Rival

Small beauty retailers have thrived with 'natural' products that became big sellers. Now they are under pressure from the likes of Sephora muscling in on the space.

News & Analysis

What Happens When Sephora Becomes Your Rival

Small beauty retailers have thrived with 'natural' products that became big sellers. Now they are under pressure from the likes of Sephora muscling in on the space.


Beauty

Macy's Plans 60 New Bluemercury Stores in 2019

The cosmetics brand, acquired by Macy’s for $210 million in 2015, has become a key part of the department store’s strategy to defend itself from online competitors and the rise of chains such as Ulta and Sephora.

Beauty

Macy's Plans 60 New Bluemercury Stores in 2019

The cosmetics brand, acquired by Macy’s for $210 million in 2015, has become a key part of the department store’s strategy to defend itself from online competitors and the rise of chains such as Ulta and Sephora.


Technology

Bits & Bytes | The Retailer Amazon Can't Destroy, Facial Recognition in Stores

This week, Ulta is one Amazon's main competitors in the beauty space, while stores could be tracking customers with facial recognition technology.

Technology

Bits & Bytes | The Retailer Amazon Can't Destroy, Facial Recognition in Stores

This week, Ulta is one Amazon's main competitors in the beauty space, while stores could be tracking customers with facial recognition technology.


Beauty

Sephora vs Ulta: The Battle of Beauty’s Retail Giants

As high-end Sephora expands its budget offering and low-end Ulta boosts its prestige presence, the world’s two biggest beauty retailers are set for a clash.

Beauty

Sephora vs Ulta: The Battle of Beauty’s Retail Giants

As high-end Sephora expands its budget offering and low-end Ulta boosts its prestige presence, the world’s two biggest beauty retailers are set for a clash.


Beauty

Katie Sturino's Megababe Brand Turns to Brick-and-Mortar

The founder behind The 12ish Style blog is growing her body-positive, direct-to-consumer beauty brand, having inked her first retail partnership with Ulta and J Crew.

Beauty

Katie Sturino's Megababe Brand Turns to Brick-and-Mortar

The founder behind The 12ish Style blog is growing her body-positive, direct-to-consumer beauty brand, having inked her first retail partnership with Ulta and J Crew.


Beauty

Ulta Beauty Fades as Growth Story Seen Showing Cracks

Competition from elsewhere, including from LVMH's Sephora and Macy's Bluemercury, has limited much of Ulta's growth.

Beauty

Ulta Beauty Fades as Growth Story Seen Showing Cracks

Competition from elsewhere, including from LVMH's Sephora and Macy's Bluemercury, has limited much of Ulta's growth.


Beauty

Op-Ed | Ulta Is the Brick-and-Mortar Retail Beauty Queen

Believe it or not, there's a brick-and mortar-shop thriving out there in the wasteland of struggling retailers.

Beauty

Op-Ed | Ulta Is the Brick-and-Mortar Retail Beauty Queen

Believe it or not, there's a brick-and mortar-shop thriving out there in the wasteland of struggling retailers.


Beauty

Can America’s Biggest Beauty Retailer Take On Sephora?

Despite its aggressive national expansion in recent years, many women still have no idea what Ulta is.

Beauty

Can America’s Biggest Beauty Retailer Take On Sephora?

Despite its aggressive national expansion in recent years, many women still have no idea what Ulta is.