TikTok
Explainer: The Digital Advertising Disruption Coming for Fashion
With Google’s online advertising business declared an illegal monopoly and Meta at risk of spinning off Instagram, the digital advertising market could be headed for an overhaul with a looming recession in the backdrop.
Explainer: The Digital Advertising Disruption Coming for Fashion
With Google’s online advertising business declared an illegal monopoly and Meta at risk of spinning off Instagram, the digital advertising market could be headed for an overhaul with a looming recession in the backdrop.
‘Trade War TikTok’ Takes Aim at Luxury
Chinese creators claiming to manufacture for luxury brands have gone viral on the platform, offering cut-price ‘dupes’ in response to Trump’s punitive tariffs on the country.
‘Trade War TikTok’ Takes Aim at Luxury
Chinese creators claiming to manufacture for luxury brands have gone viral on the platform, offering cut-price ‘dupes’ in response to Trump’s punitive tariffs on the country.
What It Takes to Sell Beauty on Douyin
Much like its Western counterpart TikTok, the short-form video app Douyin has become a vital part of the beauty marketing and e-commerce playbook in China. But growth on the app can be just as ephemeral as its trends.
What It Takes to Sell Beauty on Douyin
Much like its Western counterpart TikTok, the short-form video app Douyin has become a vital part of the beauty marketing and e-commerce playbook in China. But growth on the app can be just as ephemeral as its trends.
A TikTok-Famous Brand Gets Ready for Life Offline
Liverpool-based mass cosmetics brand Made by Mitchell was on the brink of closure when TikTok Shop made it a star. Now it has its sights set on making a splash in wholesale, too.
A TikTok-Famous Brand Gets Ready for Life Offline
Liverpool-based mass cosmetics brand Made by Mitchell was on the brink of closure when TikTok Shop made it a star. Now it has its sights set on making a splash in wholesale, too.
How TikTok Trends Feed the Beauty Product Pipeline
TikTok trends have caused entire product categories, from snail mucin serums to bronzing drops, to go mainstream, but that pipeline’s future is uncertain.
How TikTok Trends Feed the Beauty Product Pipeline
TikTok trends have caused entire product categories, from snail mucin serums to bronzing drops, to go mainstream, but that pipeline’s future is uncertain.
Where the US TikTok Ban Stands After Trump’s Executive Order
Trump’s executive order was designed as a short-term solve — and doesn’t guarantee the availability of TikTok in the US beyond the 75-day reprieve.
Where the US TikTok Ban Stands After Trump’s Executive Order
Trump’s executive order was designed as a short-term solve — and doesn’t guarantee the availability of TikTok in the US beyond the 75-day reprieve.
The Live Shopping Boom Doesn’t Stop with TikTok
TikTok helped bolster the adoption of live shopping outside of China, but brands and experts say the concept will only get bigger in the US even amid uncertainty about the future of the ByteDance-owned app.
The Live Shopping Boom Doesn’t Stop with TikTok
TikTok helped bolster the adoption of live shopping outside of China, but brands and experts say the concept will only get bigger in the US even amid uncertainty about the future of the ByteDance-owned app.
TikTok’s Rivals Are Coming for Its E-Commerce Business
The platform turned viral content into a major revenue driver. With a ban on the horizon, platforms like Instagram, YouTube, and WhatNot are hoping to replicate TikTok’s blend of shopping and entertainment.
TikTok’s Rivals Are Coming for Its E-Commerce Business
The platform turned viral content into a major revenue driver. With a ban on the horizon, platforms like Instagram, YouTube, and WhatNot are hoping to replicate TikTok’s blend of shopping and entertainment.
TikTok Is Restoring Service in the US
The ByteDance-owned platform allowed users back on its app on Sunday following President-elect Donald Trump’s promise to grant an extension on the ban.
TikTok Is Restoring Service in the US
The ByteDance-owned platform allowed users back on its app on Sunday following President-elect Donald Trump’s promise to grant an extension on the ban.
TikTok Goes Dark for US Users, App Stores Remove Platform
TikTok on Saturday suspended its services for US-based users while Apple Inc. and Google removed the platform from their mobile app stores to avoid penalties under a new law, as the social media company awaits a possible reprieve from President-elect Donald Trump to continue operations.
TikTok Goes Dark for US Users, App Stores Remove Platform
TikTok on Saturday suspended its services for US-based users while Apple Inc. and Google removed the platform from their mobile app stores to avoid penalties under a new law, as the social media company awaits a possible reprieve from President-elect Donald Trump to continue operations.