The Business of Fashion
The Business of Fashion is a next-generation media company recognised around the world for its authoritative, analytical point of view on the global fashion and beauty industries. Founded by Imran Amed in 2007, BoF serves members in more than 125 countries.
What’s Next for the Fashion System?
The radical overhaul proposed by independent designers last year never gained traction, but the pandemic has been a catalyst for individual brands to shift the way they market and deliver collections.
What’s Next for the Fashion System?
The radical overhaul proposed by independent designers last year never gained traction, but the pandemic has been a catalyst for individual brands to shift the way they market and deliver collections.
The Original Direct-to-Consumer Brand Heads for the Exit
This week, everyone will be talking about Warby Parker going public via a direct listing, new designers at Paris Fashion Week and the premiere of BoF’s new television show.
The Original Direct-to-Consumer Brand Heads for the Exit
This week, everyone will be talking about Warby Parker going public via a direct listing, new designers at Paris Fashion Week and the premiere of BoF’s new television show.
Download the Report: The State of Fashion 2021
Click below to download BoF and McKinsey & Company’s in-depth report on the global fashion industry in 2021, focusing on the themes, issues and opportunities impacting the sector.
Download the Report: The State of Fashion 2021
Click below to download BoF and McKinsey & Company’s in-depth report on the global fashion industry in 2021, focusing on the themes, issues and opportunities impacting the sector.
The State of Fashion 2021 Report: Finding Promise in Perilous Times
The fifth annual State of Fashion report by The Business of Fashion and McKinsey & Company forecasts the continuation of tough trading conditions next year, forcing companies to find their ‘silver linings strategies.’ Download the full report to understand the 10 themes that will define the global fashion industry in 2021 and how to navigate the currents they create.
The State of Fashion 2021 Report: Finding Promise in Perilous Times
The fifth annual State of Fashion report by The Business of Fashion and McKinsey & Company forecasts the continuation of tough trading conditions next year, forcing companies to find their ‘silver linings strategies.’ Download the full report to understand the 10 themes that will define the global fashion industry in 2021 and how to navigate the currents they create.
Sanahunt’s Oskana Moroz-Hunt on Developing Luxury Menswear in Ukraine
BoF sat down with Oksana Moroz-Hunt, president and founder of Sanahunt, to learn how the largest luxury store in Ukraine is developing its menswear business.
Sanahunt’s Oskana Moroz-Hunt on Developing Luxury Menswear in Ukraine
BoF sat down with Oksana Moroz-Hunt, president and founder of Sanahunt, to learn how the largest luxury store in Ukraine is developing its menswear business.
Join Virgil Abloh, Samira Nasr, Jonathan Anderson and Remo Ruffini at VOICES 2020
BoF’s annual gathering for big thinkers will take place from Dec 1-3, 2020 via a live global broadcast. Register today.
Join Virgil Abloh, Samira Nasr, Jonathan Anderson and Remo Ruffini at VOICES 2020
BoF’s annual gathering for big thinkers will take place from Dec 1-3, 2020 via a live global broadcast. Register today.
Bryanboy: How Fashion’s Original Influencer Became a TikTok Star
For the Filipino former web developer, who grew an audience of over 1 million TikTok followers in six months, the move is the latest in a career of pivots that have taken him from first-wave fashion blogger to Gen-Z media star.
Bryanboy: How Fashion’s Original Influencer Became a TikTok Star
For the Filipino former web developer, who grew an audience of over 1 million TikTok followers in six months, the move is the latest in a career of pivots that have taken him from first-wave fashion blogger to Gen-Z media star.
For Luxury Brands, the Latest Battle Is for Local Customers
In the third quarter, Gucci underperformed LVMH’s fashion and leather goods division as well as Kering stablemates like Saint Laurent, underscoring the growing importance of local customers in the age of Covid-19.
For Luxury Brands, the Latest Battle Is for Local Customers
In the third quarter, Gucci underperformed LVMH’s fashion and leather goods division as well as Kering stablemates like Saint Laurent, underscoring the growing importance of local customers in the age of Covid-19.
The State of Fashion 2021 Preview: Can the Industry Rebound Next Year?
BoF and McKinsey & Company are pleased to share a preview of exclusive data from The State of Fashion 2021, our highly anticipated annual report on the future of the fashion industry, which reveals that the global fashion industry could lose up to 20 percent of revenues this year — worth up to a staggering $440 billion — and lays out potential scenarios for the year ahead as well as the timing of the sector’s recovery.
The State of Fashion 2021 Preview: Can the Industry Rebound Next Year?
BoF and McKinsey & Company are pleased to share a preview of exclusive data from The State of Fashion 2021, our highly anticipated annual report on the future of the fashion industry, which reveals that the global fashion industry could lose up to 20 percent of revenues this year — worth up to a staggering $440 billion — and lays out potential scenarios for the year ahead as well as the timing of the sector’s recovery.