The Business of Fashion
The Business of Fashion is a next-generation media company recognised around the world for its authoritative, analytical point of view on the global fashion and beauty industries. Founded by Imran Amed in 2007, BoF serves members in more than 125 countries.

The BoF Podcast Episode 12: How Do You Create Brand Awareness?
From brand story to social media, Imran Amed explains how to build brand awareness in the early years of a business.

The BoF Podcast Episode 12: How Do You Create Brand Awareness?
From brand story to social media, Imran Amed explains how to build brand awareness in the early years of a business.

Bits & Bytes | Apple Is Winning the Wearables Race, Poshmark's Personal Stylist
This week, Apple retakes top global wearables spot with the third generation Apple Watch, while Poshmark partners with Amazon for a voice-enabled styling engine.

Bits & Bytes | Apple Is Winning the Wearables Race, Poshmark's Personal Stylist
This week, Apple retakes top global wearables spot with the third generation Apple Watch, while Poshmark partners with Amazon for a voice-enabled styling engine.

Op-Ed | 4 Anxieties Keeping Fashion CEOs Awake at Night
From an outdated business model to artificial intelligence, fashion is struggling to evolve with the times, argues Tim Noakes.

Op-Ed | 4 Anxieties Keeping Fashion CEOs Awake at Night
From an outdated business model to artificial intelligence, fashion is struggling to evolve with the times, argues Tim Noakes.

The BoF Podcast Episode 11: Terrorism and Trump: Is This the New Normal?
Reformed jihadist and think-tank founder Maajid Nawaz discusses how the rise of extremism, populism and protectionism impacts the fashion industry and wider business world.

The BoF Podcast Episode 11: Terrorism and Trump: Is This the New Normal?
Reformed jihadist and think-tank founder Maajid Nawaz discusses how the rise of extremism, populism and protectionism impacts the fashion industry and wider business world.

Op-Ed | In a Post-Terry Richardson World, Fashion Must Better Regulate Itself
In order to reform, fashion will need an independent, ethical watchdog, argues Caryn Franklin.

Op-Ed | In a Post-Terry Richardson World, Fashion Must Better Regulate Itself
In order to reform, fashion will need an independent, ethical watchdog, argues Caryn Franklin.

The BoF Podcast Episode 10: Inside Tommy Hilfiger’s American Dream
The American designer talks to Imran Amed about how he built his global fashion empire.

The BoF Podcast Episode 10: Inside Tommy Hilfiger’s American Dream
The American designer talks to Imran Amed about how he built his global fashion empire.

Op-Ed | Macy's Needs to Sharpen Its Fuzzy E-Commerce Strategy
Lately, the department-store chain hasn't provided evidence it has much of one.

Op-Ed | Macy's Needs to Sharpen Its Fuzzy E-Commerce Strategy
Lately, the department-store chain hasn't provided evidence it has much of one.

BoF Exclusive | Inside LVMH's Executive Reshuffle
BoF speaks to the key players — Sidney Toledano, Pietro Beccari and Pierre-Yves Roussel — in the luxury group's CEO shakeup.

BoF Exclusive | Inside LVMH's Executive Reshuffle
BoF speaks to the key players — Sidney Toledano, Pietro Beccari and Pierre-Yves Roussel — in the luxury group's CEO shakeup.

Paper Magazine Acquired by Tom Florio’s New Media Group
BoF can exclusively reveal that Florio and Paper’s Drew Elliott, together with strategic partner XRM Media, plan to invest in video and viral strategies while building off the magazine’s rich cultural history.

Paper Magazine Acquired by Tom Florio’s New Media Group
BoF can exclusively reveal that Florio and Paper’s Drew Elliott, together with strategic partner XRM Media, plan to invest in video and viral strategies while building off the magazine’s rich cultural history.

Op-Ed | Why Augmented Reality Changes Everything
Augmented reality has significant implications for fashion, but brands need to better identify, develop and deploy new technologies to stay ahead, argues Ari Bloom.

Op-Ed | Why Augmented Reality Changes Everything
Augmented reality has significant implications for fashion, but brands need to better identify, develop and deploy new technologies to stay ahead, argues Ari Bloom.