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Retail

The Winners and Losers of the Holiday Season

Shoppers were spending in force this holiday season, but while some brands enjoyed big sales bumps, others slumped.

Retail

The Winners and Losers of the Holiday Season

Shoppers were spending in force this holiday season, but while some brands enjoyed big sales bumps, others slumped.


Retail

Yeezy Gives Gap Its First Hit With Hypebeasts

Yeezy x Gap hoodies have quickly become the most traded streetwear items on StockX and are fetching premiums like those seen on Yeezy sneakers. But whether Yeezy can boost Gap overall is another question.

Retail

Yeezy Gives Gap Its First Hit With Hypebeasts

Yeezy x Gap hoodies have quickly become the most traded streetwear items on StockX and are fetching premiums like those seen on Yeezy sneakers. But whether Yeezy can boost Gap overall is another question.


Retail

The Next Generation of Resale Sites

Investors are backing resale platforms that go after niche categories like formalwear, kidswear and outdoors apparel as the resale market continues to grow.

Retail

The Next Generation of Resale Sites

Investors are backing resale platforms that go after niche categories like formalwear, kidswear and outdoors apparel as the resale market continues to grow.


China

What Will It Take to Break Into China’s Sneaker Resale Market?

From fulfillment and logistics hurdles to local competition, international players face a range of challenges within the region.

China

What Will It Take to Break Into China’s Sneaker Resale Market?

From fulfillment and logistics hurdles to local competition, international players face a range of challenges within the region.


Beauty

StockX Enters the Beauty Market

The platform is partnering with Revlon to launch its new collaboration with Megan Thee Stallion, bringing its scarcity model pricing to the beauty space.

Beauty

StockX Enters the Beauty Market

The platform is partnering with Revlon to launch its new collaboration with Megan Thee Stallion, bringing its scarcity model pricing to the beauty space.


Luxury

Resale Sites Race to Staff Up in the Fight Against Fakes

Companies like The RealReal, StockX, Goat, Rebag and eBay are hiring more authentication experts to weed out counterfeit products. Finding enough qualified candidates is a struggle.

Luxury

Resale Sites Race to Staff Up in the Fight Against Fakes

Companies like The RealReal, StockX, Goat, Rebag and eBay are hiring more authentication experts to weed out counterfeit products. Finding enough qualified candidates is a struggle.


Retail

Two Funding Rounds Show Where the Sneaker Market Is Headed

Goat and SoleSavy raised funds amid a frenzied sneaker resale market, but the two have different visions for the future of streetwear.

Retail

Two Funding Rounds Show Where the Sneaker Market Is Headed

Goat and SoleSavy raised funds amid a frenzied sneaker resale market, but the two have different visions for the future of streetwear.


Marketing

Fashion Brands Are Betting on Streaming Ads

The boom in streaming services like Hulu and Roku is creating new opportunities, though brands that use these platforms to build their reputation, rather than just selling products, will find more success.

Marketing

Fashion Brands Are Betting on Streaming Ads

The boom in streaming services like Hulu and Roku is creating new opportunities, though brands that use these platforms to build their reputation, rather than just selling products, will find more success.


Retail

After a Record-Breaking Year, What’s Next for Men’s Resale?

Blockbuster sales and multi-billion dollar valuations have led to a critical growth stage, with platforms like StockX and Goat delving further into apparel and accessories.

Retail

After a Record-Breaking Year, What’s Next for Men’s Resale?

Blockbuster sales and multi-billion dollar valuations have led to a critical growth stage, with platforms like StockX and Goat delving further into apparel and accessories.


Retail

The Future of Resale: 5 Key Questions

With Poshmark and ThredUp joining The RealReal in going public, the fashion resale market is set for major change. BoF examines the five key questions that will determine how the space shapes up.

Retail

The Future of Resale: 5 Key Questions

With Poshmark and ThredUp joining The RealReal in going public, the fashion resale market is set for major change. BoF examines the five key questions that will determine how the space shapes up.