Rolex
Beyond Rolex: Luxury Brands Play For Visibility on the Tennis Court
At the US Open, global names like Audemars Piguet and Miu Miu and niche players like Gerald Charles and Norqain are all betting on tennis as a showcase for brand prestige — despite Rolex’s ever-increasing dominance in the sport.
Beyond Rolex: Luxury Brands Play For Visibility on the Tennis Court
At the US Open, global names like Audemars Piguet and Miu Miu and niche players like Gerald Charles and Norqain are all betting on tennis as a showcase for brand prestige — despite Rolex’s ever-increasing dominance in the sport.
End Times for Swiss Watchmakers?
This week, President Trump’s tariff on Switzerland went into effect, landing levies of 39 percent on every watch the country exports to the US. For some Swiss watchmakers, the threat is existential.
End Times for Swiss Watchmakers?
This week, President Trump’s tariff on Switzerland went into effect, landing levies of 39 percent on every watch the country exports to the US. For some Swiss watchmakers, the threat is existential.
A Pop From Colour: Watch Brands Turn to Bold Hues to Boost Sales
From Tiffany blue to Barbie pink, distinctive colours are driving consumer interest in a slowing watch market, helping industry giants like Rolex and startups like Norqain alike court new buyers — especially younger collectors and women.
A Pop From Colour: Watch Brands Turn to Bold Hues to Boost Sales
From Tiffany blue to Barbie pink, distinctive colours are driving consumer interest in a slowing watch market, helping industry giants like Rolex and startups like Norqain alike court new buyers — especially younger collectors and women.
Is the Secondary Watch Market Turning a Corner?
After three years of declines, prices of pre-owned watches appear to have bottomed out.
Is the Secondary Watch Market Turning a Corner?
After three years of declines, prices of pre-owned watches appear to have bottomed out.
Is Sailing Ready for Its Fashion Moment?
As global sailing race SailGP embarks on its fifth season and prepares to be the subject of a new docuseries, fashion and beauty brands such as Tommy Hilfiger and L’Oréal are joining in as sponsors.
Is Sailing Ready for Its Fashion Moment?
As global sailing race SailGP embarks on its fifth season and prepares to be the subject of a new docuseries, fashion and beauty brands such as Tommy Hilfiger and L’Oréal are joining in as sponsors.
Can Swiss Watches Compete on Value?
The price of Swiss watches has continued to rise, leaving watchmakers battling to bolster their value propositions amid a downturn in luxury spending.
Can Swiss Watches Compete on Value?
The price of Swiss watches has continued to rise, leaving watchmakers battling to bolster their value propositions amid a downturn in luxury spending.
Behind-the-Scenes at Watches and Wonders Geneva
CEOs of the Geneva watch fair’s organising foundation, LVMH’s watchmaking division, Piaget and Breitling sound off on the latest edition. Bulgari has entered the fold, but Breitling, Audemars Piguet and Swatch continued to snub the expo.
Behind-the-Scenes at Watches and Wonders Geneva
CEOs of the Geneva watch fair’s organising foundation, LVMH’s watchmaking division, Piaget and Breitling sound off on the latest edition. Bulgari has entered the fold, but Breitling, Audemars Piguet and Swatch continued to snub the expo.
How Rolex Makes a New Watch
Inside the painstaking design and development of the brand’s new Oyster Perpetual Land-Dweller.
How Rolex Makes a New Watch
Inside the painstaking design and development of the brand’s new Oyster Perpetual Land-Dweller.
Vanguart: How an Eight-Year-Old Startup Sells $200,000 Watches
Scarcity, innovation and the right investors have allowed Vanguart, Biver and more build top-end watchmaking businesses from scratch.
Vanguart: How an Eight-Year-Old Startup Sells $200,000 Watches
Scarcity, innovation and the right investors have allowed Vanguart, Biver and more build top-end watchmaking businesses from scratch.
At Watches of Switzerland, Rolex Demand Is Fuelling Retail Expansion
As the watch industry braces for US tariffs, Watches of Switzerland is opening one of Europe’s largest Rolex boutiques in London in a bet that demand will remain resilient.
At Watches of Switzerland, Rolex Demand Is Fuelling Retail Expansion
As the watch industry braces for US tariffs, Watches of Switzerland is opening one of Europe’s largest Rolex boutiques in London in a bet that demand will remain resilient.