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Why Are There So Many Luggage Brands?
Tourists have their pick of suitcases at every price point, thanks to low barriers to entry and a travel boom that’s inflated the category’s sales year after year. But amid signs demand has peaked, it’ll take more than a Shopify storefront and slick branding to succeed.
Why Are There So Many Luggage Brands?
Tourists have their pick of suitcases at every price point, thanks to low barriers to entry and a travel boom that’s inflated the category’s sales year after year. But amid signs demand has peaked, it’ll take more than a Shopify storefront and slick branding to succeed.
Isamaya Ffrench on the Spirit of Collaboration
For two decades, fashion has proved how powerful the right link-up between brands can be. Why hasn’t beauty done the same?
Isamaya Ffrench on the Spirit of Collaboration
For two decades, fashion has proved how powerful the right link-up between brands can be. Why hasn’t beauty done the same?
The Next Generation of Luggage Start-Ups
While Away won over millennials with its hard-shell suitcase, newcomers in the category are enticing Gen Z with colourful alternatives as tourism comes booming back.
The Next Generation of Luggage Start-Ups
While Away won over millennials with its hard-shell suitcase, newcomers in the category are enticing Gen Z with colourful alternatives as tourism comes booming back.
BoF Insights | The New Era of Designer Bags: Redefining Leather Goods Report
Read the latest BoF Insights report to get BoF’s perspective on designer bags and small leather goods, covering key competitive shifts, including what, why and how consumers buy in the US and China, the category’s biggest markets.
BoF Insights | The New Era of Designer Bags: Redefining Leather Goods Report
Read the latest BoF Insights report to get BoF’s perspective on designer bags and small leather goods, covering key competitive shifts, including what, why and how consumers buy in the US and China, the category’s biggest markets.
Rimowa Revives Its ‘Pilot’ Style Suitcase
Rimowa produced an aviation-themed campaign to mark the product re-release, which includes still images as well as four films shot in the European Transonic wind tunnel located in Cologne, Germany.
Rimowa Revives Its ‘Pilot’ Style Suitcase
Rimowa produced an aviation-themed campaign to mark the product re-release, which includes still images as well as four films shot in the European Transonic wind tunnel located in Cologne, Germany.
A New Era of Fashion-Carmaker Collaborations
From Rimowa’s new tie-up with Porsche to Mercedes teaming up with Palace, a new wave of fashion-carmaker partnerships is targeting a younger generation of aspirational consumers.
A New Era of Fashion-Carmaker Collaborations
From Rimowa’s new tie-up with Porsche to Mercedes teaming up with Palace, a new wave of fashion-carmaker partnerships is targeting a younger generation of aspirational consumers.
Case Study | The Complete Guide to Influencer Marketing
As the creator space has matured, brands must be thoughtful about crafting a strategy that leverages influencer marketing’s full power, considering everything from talent scouting to the effectiveness of metrics.
Case Study | The Complete Guide to Influencer Marketing
As the creator space has matured, brands must be thoughtful about crafting a strategy that leverages influencer marketing’s full power, considering everything from talent scouting to the effectiveness of metrics.
Rimowa Enlists Rihanna as the Brand Looks Beyond Suitcases
The multi-hyphenate mogul appears alongside Lebron James, Roger Federer and Patti Smith as the LVMH-backed luggage brand sets its sights beyond suitcases.
Rimowa Enlists Rihanna as the Brand Looks Beyond Suitcases
The multi-hyphenate mogul appears alongside Lebron James, Roger Federer and Patti Smith as the LVMH-backed luggage brand sets its sights beyond suitcases.
Power Moves | Lindsay Peoples Wagner Named The Cut’s EIC, Tiffany Announces Executive Reshuffle
This week, Lindsay Peoples Wagner returns to New York Magazine’s The Cut, while Tiffany gets an executive shakeup following the completion of its acquisition by LVMH.
Power Moves | Lindsay Peoples Wagner Named The Cut’s EIC, Tiffany Announces Executive Reshuffle
This week, Lindsay Peoples Wagner returns to New York Magazine’s The Cut, while Tiffany gets an executive shakeup following the completion of its acquisition by LVMH.
The Logic Behind Tiffany’s Leadership Shakeup
As new owner LVMH ushers out members of the old guard, Louis Vuitton’s Anthony Ledru has been named CEO, while Rimowa head Alexandre Arnault will run product and communications.
The Logic Behind Tiffany’s Leadership Shakeup
As new owner LVMH ushers out members of the old guard, Louis Vuitton’s Anthony Ledru has been named CEO, while Rimowa head Alexandre Arnault will run product and communications.