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Rent the Runway

Rent the Runway
News & Analysis

Rent the Runway Launches Exclusive Designer Lines

By offering designers access to customer data — and a cut of the proceeds — the rental platform is further challenging the position of department stores and other multi-brand retailers.

News & Analysis

Rent the Runway Launches Exclusive Designer Lines

By offering designers access to customer data — and a cut of the proceeds — the rental platform is further challenging the position of department stores and other multi-brand retailers.


Retail

Rent the Runway CEO on Underestimating the Fashion Rental Market

The chief executive of Rent the Runway reveals the reason why industry leaders keep underestimating the fashion rental market and why this market works for consumers who refuse to be ‘ripped off.’

Retail

Rent the Runway CEO on Underestimating the Fashion Rental Market

The chief executive of Rent the Runway reveals the reason why industry leaders keep underestimating the fashion rental market and why this market works for consumers who refuse to be ‘ripped off.’


News & Analysis

Power Moves | Rent the Runway Adds to Board of Directors, Burberry Appoints Chief Marketing Officer

This week, Rent the Runway appoints WeWork president to its board of directors, while Burberry announces the appointment its of chief marketing officer.

News & Analysis

Power Moves | Rent the Runway Adds to Board of Directors, Burberry Appoints Chief Marketing Officer

This week, Rent the Runway appoints WeWork president to its board of directors, while Burberry announces the appointment its of chief marketing officer.


Retail

Fashion Can’t Ignore Rent the Runway

The apparel-rent service has become a significant driver of sales for some of the world’s most popular fashion labels. Now, a new revenue-sharing model has large-scale players, including Levi’s and J.Crew, jumping on board.

Retail

Fashion Can’t Ignore Rent the Runway

The apparel-rent service has become a significant driver of sales for some of the world’s most popular fashion labels. Now, a new revenue-sharing model has large-scale players, including Levi’s and J.Crew, jumping on board.


News & Analysis

Drive Episode 7: Rent the Runway’s Jennifer Hyman on Realising Radical Ideas

In episode seven of BoF’s podcast series Drive, delivered by DHL, Rent the Runway co-founder Jennifer Hyman tells BoF how she executed her radical idea and attracted 10 million members to her platform.

News & Analysis

Drive Episode 7: Rent the Runway’s Jennifer Hyman on Realising Radical Ideas

In episode seven of BoF’s podcast series Drive, delivered by DHL, Rent the Runway co-founder Jennifer Hyman tells BoF how she executed her radical idea and attracted 10 million members to her platform.


Retail

WeWork Is Getting Into Workplace Fashion With Rent the Runway

The rental platform is opening a network of clothing drop-off boxes in 15 WeWork locations across the US.

Retail

WeWork Is Getting Into Workplace Fashion With Rent the Runway

The rental platform is opening a network of clothing drop-off boxes in 15 WeWork locations across the US.


News & Analysis

Op-Ed | Fashion's Fur-Free Future

Today’s consumers want to align their values with their wardrobes like never before and fashion companies are taking notice, argues PJ Smith.  

News & Analysis

Op-Ed | Fashion's Fur-Free Future

Today’s consumers want to align their values with their wardrobes like never before and fashion companies are taking notice, argues PJ Smith.  


Technology

The End of Ownership

From Uber to Spotify, ownership is giving way to on-demand services. What does this mean for fashion?

Technology

The End of Ownership

From Uber to Spotify, ownership is giving way to on-demand services. What does this mean for fashion?


Technology

Bits & Bytes | Lessons from Nike at Amazon, Tencent and JD.com Invest in Online Retailer

This week, what fashion brands can learn from Nike's six months as an Amazon partner, while Tencent and JD.com invest $863 million in Vipshop.

Technology

Bits & Bytes | Lessons from Nike at Amazon, Tencent and JD.com Invest in Online Retailer

This week, what fashion brands can learn from Nike's six months as an Amazon partner, while Tencent and JD.com invest $863 million in Vipshop.


Retail

Soon You May Be Renting Your Work Clothes

Rent the Runway started out catering to women wanting one night of high fashion. Now its doubling down on subscriptions for the whole work week.

Retail

Soon You May Be Renting Your Work Clothes

Rent the Runway started out catering to women wanting one night of high fashion. Now its doubling down on subscriptions for the whole work week.