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Why So Many Brands Gave Up on Clothing Rental
Ralph Lauren, American Eagle Outfitters and Banana Republic are among the retailers that briefly experimented with the concept. The implosion of CaaStle, which provided logistics for many of these services, is the clearest sign yet that rental’s future lies elsewhere.

Why So Many Brands Gave Up on Clothing Rental
Ralph Lauren, American Eagle Outfitters and Banana Republic are among the retailers that briefly experimented with the concept. The implosion of CaaStle, which provided logistics for many of these services, is the clearest sign yet that rental’s future lies elsewhere.

The Workplace Politics of Holiday Party Dressing
In a post-pandemic office, these rarer occasions to connect with colleagues beyond daily tasks now carry more weight — making them trickier than ever to navigate.

The Workplace Politics of Holiday Party Dressing
In a post-pandemic office, these rarer occasions to connect with colleagues beyond daily tasks now carry more weight — making them trickier than ever to navigate.

How Rent the Runway Came Back From the Brink
The rental platform saw its stock soar last week after predicting it would hit a key profitability metric this year. A new marketing push and more robust inventory are the key to unlocking elusive growth, CEO Jenn Hyman tells BoF.

How Rent the Runway Came Back From the Brink
The rental platform saw its stock soar last week after predicting it would hit a key profitability metric this year. A new marketing push and more robust inventory are the key to unlocking elusive growth, CEO Jenn Hyman tells BoF.

The Retailer That Finally Got Rental Right
Urban Outfitters has spent over $100 million building Nuuly, a competitor to Rent the Runway that stocks more casual clothing. Four years in, the service is growing fast, and its owner says it will soon be profitable.

The Retailer That Finally Got Rental Right
Urban Outfitters has spent over $100 million building Nuuly, a competitor to Rent the Runway that stocks more casual clothing. Four years in, the service is growing fast, and its owner says it will soon be profitable.

RFID’s ‘Quiet Revolution’ in Retail
Zara, Uniqlo and American Eagle are among those leaning on the technology for abilities like self-checkout and better inventory tracking, while more companies join the ‘cult of RFID’ each year.

RFID’s ‘Quiet Revolution’ in Retail
Zara, Uniqlo and American Eagle are among those leaning on the technology for abilities like self-checkout and better inventory tracking, while more companies join the ‘cult of RFID’ each year.

How to Make Rental Work
After years of trial and error, rental platforms have found new ways to improve margins and acquire customers, such as focussing on niche categories. Profitability remains elusive, however.

How to Make Rental Work
After years of trial and error, rental platforms have found new ways to improve margins and acquire customers, such as focussing on niche categories. Profitability remains elusive, however.

Luxury E-Commerce: Crash or Correction?
In a little more than one year, luxury e-commerce stocks, from Farfetch to The RealReal, have plummeted from astronomical highs to trading at significant discounts to benchmark Amazon.

Luxury E-Commerce: Crash or Correction?
In a little more than one year, luxury e-commerce stocks, from Farfetch to The RealReal, have plummeted from astronomical highs to trading at significant discounts to benchmark Amazon.

Rent the Runway’s Long Road Ahead to Profitability
The rental platform’s revenue is up from last year — with the number of active subscribers more than doubling — but figures still remain below pre-pandemic levels.

Rent the Runway’s Long Road Ahead to Profitability
The rental platform’s revenue is up from last year — with the number of active subscribers more than doubling — but figures still remain below pre-pandemic levels.

A Reality Check for Fashion Tech?
This week, everyone will be talking about earnings from Warby Parker, Poshmark and others, an unusual Singles Day and the CFDA Awards.

A Reality Check for Fashion Tech?
This week, everyone will be talking about earnings from Warby Parker, Poshmark and others, an unusual Singles Day and the CFDA Awards.

Rent the Runway’s Uphill Battle
This week, shares in the loss-making rental platform fell on their first day of trading. Can the platform convince enough women to try rental fast enough to please investors?

Rent the Runway’s Uphill Battle
This week, shares in the loss-making rental platform fell on their first day of trading. Can the platform convince enough women to try rental fast enough to please investors?