Ralph Lauren
Ralph Lauren is an American fashion brand, founded by the designer Ralph Lauren in 1967 in New York. The company produces apparel, accessories, footwear and home collections, with lines including Polo Ralph Lauren and Ralph Lauren Purple Label.


Beyond the Crocodile: Lacoste’s Next Chapter
Can new creative director Louise Trotter boost the sportswear label's fashion cachet? Ahead of her debut, BoF talks strategy with Trotter and chief executive Thierry Guibert.

Beyond the Crocodile: Lacoste’s Next Chapter
Can new creative director Louise Trotter boost the sportswear label's fashion cachet? Ahead of her debut, BoF talks strategy with Trotter and chief executive Thierry Guibert.

How Moda Operandi Is Blowing Up Luxury Fashion
Moda Operandi filled the lucrative retail gap between runway and bargain bin. Now its CEO is targeting China.

How Moda Operandi Is Blowing Up Luxury Fashion
Moda Operandi filled the lucrative retail gap between runway and bargain bin. Now its CEO is targeting China.

J.Crew Taps Chris Benz as Head of Women's Design
Benz started his career at the specialty retailer in 2005.

J.Crew Taps Chris Benz as Head of Women's Design
Benz started his career at the specialty retailer in 2005.

Does Oscars Fashion Still Matter?
As the cultural power of Hollywood continues to decline, red-carpet dressing isn’t what it used to be, writes Amy Odell.

Does Oscars Fashion Still Matter?
As the cultural power of Hollywood continues to decline, red-carpet dressing isn’t what it used to be, writes Amy Odell.

Mickey Drexler-Backed Line Takes on J.Crew
Former J.Crew designer Somsack Sikhounmuong has partnered with founder Alex Drexler to relaunch Alex Mill, expanding the label into women’s for the first time.

Mickey Drexler-Backed Line Takes on J.Crew
Former J.Crew designer Somsack Sikhounmuong has partnered with founder Alex Drexler to relaunch Alex Mill, expanding the label into women’s for the first time.

In New York, the End of Myths
Fashion is myth-making. You don’t need that coat or that bag, but the best in the business make you believe you do.

In New York, the End of Myths
Fashion is myth-making. You don’t need that coat or that bag, but the best in the business make you believe you do.

Here’s What It Takes to Get Buzz at Fashion Week
Designers must invest more in their own social media channels, rather than over-relying on influencers, according to a new report by Launchmetrics.

Here’s What It Takes to Get Buzz at Fashion Week
Designers must invest more in their own social media channels, rather than over-relying on influencers, according to a new report by Launchmetrics.

What Fashion Can Learn from Angela Ahrendts’ Apple Exit
The longtime fashion executive may have optimised Apple’s retail strategy for the wrong things.

What Fashion Can Learn from Angela Ahrendts’ Apple Exit
The longtime fashion executive may have optimised Apple’s retail strategy for the wrong things.

At Ralph Lauren, Coffee and Ceremony
There was elegance on the runway, but ultimately the collection could have worked harder to connect with the young consumers who want to love the brand again.

At Ralph Lauren, Coffee and Ceremony
There was elegance on the runway, but ultimately the collection could have worked harder to connect with the young consumers who want to love the brand again.

India’s Fashion Business Billionaires Offer Clues to Cracking the Market
At least 20 percent of India’s billionaires can thank the fashion business for part of their fortunes. Global brands have lots to learn.

India’s Fashion Business Billionaires Offer Clues to Cracking the Market
At least 20 percent of India’s billionaires can thank the fashion business for part of their fortunes. Global brands have lots to learn.