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Retail

Colette’s Sarah Andelman: How to Win at Retail

The consultant and former creative director of the famed Paris concept store that closed in 2017 says that ‘Colette wouldn’t work today.’ Here’s what she thinks resonates with fashion consumers in a post-internet era.

Retail

Colette’s Sarah Andelman: How to Win at Retail

The consultant and former creative director of the famed Paris concept store that closed in 2017 says that ‘Colette wouldn’t work today.’ Here’s what she thinks resonates with fashion consumers in a post-internet era.


News & Analysis

Power Moves | Vanity Fair France Announces Fashion Director, Browns Makes Changes to Buying Team

This week, Vanity Fair France names Camille Bidault-Waddington as fashion director, while Browns announces several appointments within its buying department.

News & Analysis

Power Moves | Vanity Fair France Announces Fashion Director, Browns Makes Changes to Buying Team

This week, Vanity Fair France names Camille Bidault-Waddington as fashion director, while Browns announces several appointments within its buying department.


Workplace & Talent

Announcing Tamara Mellon, Purple, Stine Goya and No.One

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.

Workplace & Talent

Announcing Tamara Mellon, Purple, Stine Goya and No.One

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.


Fashion Week

Ralph Lauren Loosens Up

At its 50th anniversary Central Park extravaganza, the American mega-brand proved it could loosen up and credibly live outside the strict confines of its preppy vision as it fights to regain relevance with consumers.

Fashion Week

Ralph Lauren Loosens Up

At its 50th anniversary Central Park extravaganza, the American mega-brand proved it could loosen up and credibly live outside the strict confines of its preppy vision as it fights to regain relevance with consumers.


News & Analysis

Will Ralph Lauren's 50th Anniversary Extravaganza Help it Survive Another 50 Years?

The American stalwart is pouring an additional $100 million into marketing over the next five years, with events like Friday evening’s spectacle headlining the plan.

News & Analysis

Will Ralph Lauren's 50th Anniversary Extravaganza Help it Survive Another 50 Years?

The American stalwart is pouring an additional $100 million into marketing over the next five years, with events like Friday evening’s spectacle headlining the plan.


Marketing

DLX Paris Plots US Expansion

Part of a new wave of seasoned publicists who have struck out on their own, Guillaume Delacroix is partnering with Justin Padgett to expand his PR business to New York.

Marketing

DLX Paris Plots US Expansion

Part of a new wave of seasoned publicists who have struck out on their own, Guillaume Delacroix is partnering with Justin Padgett to expand his PR business to New York.


Technology

Fashion GPS Founder's Fashion-Tech Journey

Eddie Mullon turned a side project into a business that revolutionised fashion PR. Now, he’s giving back to his native Malawi.

Technology

Fashion GPS Founder's Fashion-Tech Journey

Eddie Mullon turned a side project into a business that revolutionised fashion PR. Now, he’s giving back to his native Malawi.


News & Analysis

A New Generation of Fashion PRs Steps Out

A number of mid- and senior-level publicists trained at traditional PR agencies are launching small consultancies promising a more individualised and holistic approach. What are the results?

News & Analysis

A New Generation of Fashion PRs Steps Out

A number of mid- and senior-level publicists trained at traditional PR agencies are launching small consultancies promising a more individualised and holistic approach. What are the results?


Fashion Week

Dries Van Noten Celebrates Letting Go

The powerful collection was brash and glam, creating hybrids of other times and places that prove seductive in this moment.

Fashion Week

Dries Van Noten Celebrates Letting Go

The powerful collection was brash and glam, creating hybrids of other times and places that prove seductive in this moment.


News & Analysis

Designer Simon Spurr Returns to Ready-to-Wear

The Yves Saint Laurent and Ralph Lauren veteran is back as creative director of Neapolitan label Eidos.

News & Analysis

Designer Simon Spurr Returns to Ready-to-Wear

The Yves Saint Laurent and Ralph Lauren veteran is back as creative director of Neapolitan label Eidos.