Prada

BoF Insights | The New Era of Designer Bags: Redefining Leather Goods Report
Read the latest BoF Insights report to get BoF’s perspective on designer bags and small leather goods, covering key competitive shifts, including what, why and how consumers buy in the US and China, the category’s biggest markets.

BoF Insights | The New Era of Designer Bags: Redefining Leather Goods Report
Read the latest BoF Insights report to get BoF’s perspective on designer bags and small leather goods, covering key competitive shifts, including what, why and how consumers buy in the US and China, the category’s biggest markets.

The Great Fashion Show Boom
Luxury’s megalabels have dialled up the number of shows they are staging. How much is enough?

The Great Fashion Show Boom
Luxury’s megalabels have dialled up the number of shows they are staging. How much is enough?

Ties Are Dead. Or Are They?
As menswear sales are now bouncing back, brands have conflicting opinions on where they stand on neckties. Some, like Zegna, are themselves from the accessory while others, like Neiman Marcus and Bonobos, are seeing a necktie resurgence.

Ties Are Dead. Or Are They?
As menswear sales are now bouncing back, brands have conflicting opinions on where they stand on neckties. Some, like Zegna, are themselves from the accessory while others, like Neiman Marcus and Bonobos, are seeing a necktie resurgence.

Virtual Fashion for $8.99 Isn’t the Answer
This week, Meta began selling low-cost digital outfits by Balenciaga, Prada and Thom Browne, sparking a debate on how virtual fashion fits into the luxury business model.

Virtual Fashion for $8.99 Isn’t the Answer
This week, Meta began selling low-cost digital outfits by Balenciaga, Prada and Thom Browne, sparking a debate on how virtual fashion fits into the luxury business model.

At the Milan Men’s Shows, Rags to Riches
Whatever the vibe, product took centre stage, from Prada to JW Anderson to Versace, reports Angelo Flaccavento.

At the Milan Men’s Shows, Rags to Riches
Whatever the vibe, product took centre stage, from Prada to JW Anderson to Versace, reports Angelo Flaccavento.

Balenciaga, Prada and Thom Browne Will Be the First Brands on Meta’s Virtual Fashion Store
Users will be able to buy designs to use with their Meta avatars on Instagram, Facebook and Messenger.

Balenciaga, Prada and Thom Browne Will Be the First Brands on Meta’s Virtual Fashion Store
Users will be able to buy designs to use with their Meta avatars on Instagram, Facebook and Messenger.

The Hunt for Activewear’s Next Big Category
Luxury brands and startups are making apparel for fast-growing sports like pickleball, rugby, skiing and boxing.

The Hunt for Activewear’s Next Big Category
Luxury brands and startups are making apparel for fast-growing sports like pickleball, rugby, skiing and boxing.

Capitalising on China’s Post-Lockdown Travel Boom
With Shanghai set to relax lockdown restrictions on June 1, pent-up demand for domestic travel presents an opportunity for fashion brands willing to explore new destinations.

Capitalising on China’s Post-Lockdown Travel Boom
With Shanghai set to relax lockdown restrictions on June 1, pent-up demand for domestic travel presents an opportunity for fashion brands willing to explore new destinations.

The Traceability Tech Aiming to Unlock a More Sustainable Industry
Traceability systems powered by tracking software and Big Data will help brands reach far into their supply chains to understand the entire lifecycle of their products.

The Traceability Tech Aiming to Unlock a More Sustainable Industry
Traceability systems powered by tracking software and Big Data will help brands reach far into their supply chains to understand the entire lifecycle of their products.

Lorenzo Bertelli on Prada’s Sustainability Strategy
In an exclusive interview, Prada’s future CEO and joint marketing and sustainability chief spoke to BoF about making recycled nylon a reality, why the market isn’t ready for leather alternatives and Prada’s plans in resale.

Lorenzo Bertelli on Prada’s Sustainability Strategy
In an exclusive interview, Prada’s future CEO and joint marketing and sustainability chief spoke to BoF about making recycled nylon a reality, why the market isn’t ready for leather alternatives and Prada’s plans in resale.