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Prada

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Luxury

In a Market of Copycats, Handbag Innovators Stand Out

From Alaïa’s Teckel to Lemaire’s Croissant and Prada’s Buckle bag, signature bag shapes can power growth and crystallise brand identity for luxury houses.

Luxury

In a Market of Copycats, Handbag Innovators Stand Out

From Alaïa’s Teckel to Lemaire’s Croissant and Prada’s Buckle bag, signature bag shapes can power growth and crystallise brand identity for luxury houses.


Fashion Week

5 Brands That Dominated the Social Conversation During Milan Fashion Week

DSquared2, Moschino and Versace led the user-generated conversation on social media during Milan Fashion Week according to BoF's new social intelligence tool BoF INSIGHTS PULSE, powered by Quilt.AI.

Fashion Week

5 Brands That Dominated the Social Conversation During Milan Fashion Week

DSquared2, Moschino and Versace led the user-generated conversation on social media during Milan Fashion Week according to BoF's new social intelligence tool BoF INSIGHTS PULSE, powered by Quilt.AI.


Luxury

Prada Group Defies Slowdown as Young Shoppers Flock to Miu Miu

Miu Miu’s retail sales remained strong in the fourth quarter, rising 84 percent, while Prada grew by 4 percent.

Luxury

Prada Group Defies Slowdown as Young Shoppers Flock to Miu Miu

Miu Miu’s retail sales remained strong in the fourth quarter, rising 84 percent, while Prada grew by 4 percent.


Luxury

Versace Would Strengthen Prada But Come at a Cost

A deal would create a group with a broader base that is more resistant to business cycles, but turning Versace around could take years and hit short-term profits.

Luxury

Versace Would Strengthen Prada But Come at a Cost

A deal would create a group with a broader base that is more resistant to business cycles, but turning Versace around could take years and hit short-term profits.


Fashion Week

Milan Day Three: Visions of Femininity

On the third day of Milan Fashion Week, Prada, Roberto Cavalli and Etro proposed their takes on how a woman should look.

Fashion Week

Milan Day Three: Visions of Femininity

On the third day of Milan Fashion Week, Prada, Roberto Cavalli and Etro proposed their takes on how a woman should look.


Fashion Week

This Week: Transitional Fashion Weeks in London and Milan

With so many brands between designers, the shows will be as much about luxury’s past as its future.

Fashion Week

This Week: Transitional Fashion Weeks in London and Milan

With so many brands between designers, the shows will be as much about luxury’s past as its future.


Fashion Week

So Long Quiet Luxury

At Milan men’s fashion week, the clothes were on the safe side, but the classics, when seen with free and inventive eyes, can rank amongst the most contemporary expressions of men’s fashion, reports Angelo Flaccavento.

Fashion Week

So Long Quiet Luxury

At Milan men’s fashion week, the clothes were on the safe side, but the classics, when seen with free and inventive eyes, can rank amongst the most contemporary expressions of men’s fashion, reports Angelo Flaccavento.


Fashion Week

What’s Working in a Tough Menswear Market

Italian menswear has been comparatively resilient during luxury’s slowdown. At Pitti Uomo and Milan men’s week, executives hoped top-end, targeted propositions, technical brands and twisted classics would sustain the category.

Fashion Week

What’s Working in a Tough Menswear Market

Italian menswear has been comparatively resilient during luxury’s slowdown. At Pitti Uomo and Milan men’s week, executives hoped top-end, targeted propositions, technical brands and twisted classics would sustain the category.


Luxury

Prada’s Plan for Growing in a Luxury Downturn

What's 'polyhedric brand equity'? Chief executive Andrea Guerra breaks down how Prada and Miu Miu — luxury’s ‘cultural brands’ par excellence — continued to outperform the market last year, and his outlook for 2025.

Luxury

Prada’s Plan for Growing in a Luxury Downturn

What's 'polyhedric brand equity'? Chief executive Andrea Guerra breaks down how Prada and Miu Miu — luxury’s ‘cultural brands’ par excellence — continued to outperform the market last year, and his outlook for 2025.


Luxury

Executive Memo | Luxury Has a Pricing Problem. What Now?

Steep price hikes have put pressure on big luxury’s value proposition, contributing to the sharp downturn in demand for luxury megabrands this year. Smart executives will take action to rebalance the price-value equation — and fast.

Luxury

Executive Memo | Luxury Has a Pricing Problem. What Now?

Steep price hikes have put pressure on big luxury’s value proposition, contributing to the sharp downturn in demand for luxury megabrands this year. Smart executives will take action to rebalance the price-value equation — and fast.