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Latest News & Analysis
Marketing

How PR Firms Are Navigating Fashion’s Race Problem

Some argue that, in their role as gatekeepers, fashion’s powerful public relations agencies keep doors closed for people of colour. What are they doing to rethink their practices?

Marketing

How PR Firms Are Navigating Fashion’s Race Problem

Some argue that, in their role as gatekeepers, fashion’s powerful public relations agencies keep doors closed for people of colour. What are they doing to rethink their practices?


Luxury

With Lockdowns Eased, Paris Fashion Reopens for Business

The heartbeat of the industry returns to work on Monday — but at what cost?

Luxury

With Lockdowns Eased, Paris Fashion Reopens for Business

The heartbeat of the industry returns to work on Monday — but at what cost?


Marketing

Fashion PR’s New Reality

As clients cut budgets, the public relations firms that serve them are considering everything from reduced fees, salary cuts and layoffs to pivoting services and joining forces in order to stay afloat.

Marketing

Fashion PR’s New Reality

As clients cut budgets, the public relations firms that serve them are considering everything from reduced fees, salary cuts and layoffs to pivoting services and joining forces in order to stay afloat.


Luxury

The Changing Face of Fashion PR

Twelve of the industry's biggest public relations authorities speak to BoF about the shifts upending the fashion communications business.

Luxury

The Changing Face of Fashion PR

Twelve of the industry's biggest public relations authorities speak to BoF about the shifts upending the fashion communications business.


Workplace & Talent

How I Broke Into Fashion | PR Consulting’s Pierre Rougier

Pierre Rougier went from studying political science to working in PR for Hermès, Yohji Yamamoto and Margiela before launching his own agency. How did he do it?

Workplace & Talent

How I Broke Into Fashion | PR Consulting’s Pierre Rougier

Pierre Rougier went from studying political science to working in PR for Hermès, Yohji Yamamoto and Margiela before launching his own agency. How did he do it?


Technology

Fashion PR in the Digital Age

LONDON, United Kingdom — Though they may have been slow off the mark — and indeed much slower than many of their clients might have liked — it is

Technology

Fashion PR in the Digital Age

LONDON, United Kingdom — Though they may have been slow off the mark — and indeed much slower than many of their clients might have liked — it is