Pitti Immagine
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Pitti Uomo Gets in on the Fragrance Boom
Pitti Uomo is embracing the fragrance-as-accessory trend at Hi Beauty, a winter trade show for niche fragrance labels, while it looks toward other men’s grooming categories.
Pitti Uomo Gets in on the Fragrance Boom
Pitti Uomo is embracing the fragrance-as-accessory trend at Hi Beauty, a winter trade show for niche fragrance labels, while it looks toward other men’s grooming categories.
What’s Working in a Tough Menswear Market
Italian menswear has been comparatively resilient during luxury’s slowdown. At Pitti Uomo and Milan men’s week, executives hoped top-end, targeted propositions, technical brands and twisted classics would sustain the category.
What’s Working in a Tough Menswear Market
Italian menswear has been comparatively resilient during luxury’s slowdown. At Pitti Uomo and Milan men’s week, executives hoped top-end, targeted propositions, technical brands and twisted classics would sustain the category.
At Pitti, Fashion Leaned on the Past
Reverence for times past dominated the Florentine trade show that ended on Thursday, reports Angelo Flaccavento.
At Pitti, Fashion Leaned on the Past
Reverence for times past dominated the Florentine trade show that ended on Thursday, reports Angelo Flaccavento.
Can Fashion Trade Shows Survive the Pandemic?
With large in-person events facing an uncertain future due to changing coronavirus restrictions, trade shows have had to sharply adapt to serve their audiences. But with a changing format, will the business model have to change too?
Can Fashion Trade Shows Survive the Pandemic?
With large in-person events facing an uncertain future due to changing coronavirus restrictions, trade shows have had to sharply adapt to serve their audiences. But with a changing format, will the business model have to change too?
Pitti Immagine CEO on the Future of Trade Shows
The luxury veteran behind Pitti Immagine explains how the Italian trade show group will evolve in the face of threats to the B2B system and double down on the visitor experience with an ‘obsessive’ attention to detail.
Pitti Immagine CEO on the Future of Trade Shows
The luxury veteran behind Pitti Immagine explains how the Italian trade show group will evolve in the face of threats to the B2B system and double down on the visitor experience with an ‘obsessive’ attention to detail.
Deciphering the Independent Fragrance Market
Pitti Fragranze unites the individuals transforming the industry through innovative retail models, niche product lines and sustainability strategies. BoF discovers more.
Deciphering the Independent Fragrance Market
Pitti Fragranze unites the individuals transforming the industry through innovative retail models, niche product lines and sustainability strategies. BoF discovers more.
Italian Retailers Enjoy Bigger Influx of Chinese Shoppers
Italy is an increasingly attractive destination for Chinese luxury consumers, some of whom are put off by other popular destinations due to the US-China trade war, Hong Kong's anti-extradition demonstrations and France’s "gilets jaunes" protests.
Italian Retailers Enjoy Bigger Influx of Chinese Shoppers
Italy is an increasingly attractive destination for Chinese luxury consumers, some of whom are put off by other popular destinations due to the US-China trade war, Hong Kong's anti-extradition demonstrations and France’s "gilets jaunes" protests.
How I Became... Head of Special Projects at Pitti Uomo
BoF Careers meets Francesca Tacconi, the woman behind Pitti Uomo’s special guest designer programme who is responsible for bringing the likes of Givenchy, Raf Simons, JW Anderson and Craig Green to the fair.
How I Became... Head of Special Projects at Pitti Uomo
BoF Careers meets Francesca Tacconi, the woman behind Pitti Uomo’s special guest designer programme who is responsible for bringing the likes of Givenchy, Raf Simons, JW Anderson and Craig Green to the fair.
At Pitti, Effort Versus Effortlessness
Contemporary masculinity is in flux and Pitti Uomo is a wonderfully precise barometer of what's happening, reports Angelo Flaccavento.
At Pitti, Effort Versus Effortlessness
Contemporary masculinity is in flux and Pitti Uomo is a wonderfully precise barometer of what's happening, reports Angelo Flaccavento.
Pitti Immagine Bimbo: At the Heart of the Childrenswear Market
From its launch in 1975, the Florentine tradeshow Pitti Immagine Bimbo has played a leadership role in the evolution of the childrenswear market.
Pitti Immagine Bimbo: At the Heart of the Childrenswear Market
From its launch in 1975, the Florentine tradeshow Pitti Immagine Bimbo has played a leadership role in the evolution of the childrenswear market.