Paula's Choice
Engage the fashion, beauty and luxury community with your own bespoke Company Page showcasing your brand, job vacancies and culture.
The Beauty Brands ChatGPT Tells People to Buy
Keywords are just one part of the equation when it comes to showing up in consumers’ highly detailed requests for beauty advice on ChatGPT, Claude and Gemini.
The Beauty Brands ChatGPT Tells People to Buy
Keywords are just one part of the equation when it comes to showing up in consumers’ highly detailed requests for beauty advice on ChatGPT, Claude and Gemini.
Fashion Executives on Finding Brand Success on TikTok
This September, BoF and TikTok co-hosted an intimate roundtable with executives from the likes of TikTok, LVMH, Calvin Klein, Fendi, Tiffany & Co., Van Cleef & Arpels and E.l.f. Beauty, to discuss how brands can effectively build digital intimacy with their communities and drive commercial results.
Fashion Executives on Finding Brand Success on TikTok
This September, BoF and TikTok co-hosted an intimate roundtable with executives from the likes of TikTok, LVMH, Calvin Klein, Fendi, Tiffany & Co., Van Cleef & Arpels and E.l.f. Beauty, to discuss how brands can effectively build digital intimacy with their communities and drive commercial results.
What Beauty Brands Need to Know About the EU’s Regulation of Retinol
The European Commision has put one of the skin care industry’s most popular ingredients under review. If the new law passes, brands will have up to 3 years to reformulate existing products and take a new approach to ever-expanding international portfolios.
What Beauty Brands Need to Know About the EU’s Regulation of Retinol
The European Commision has put one of the skin care industry’s most popular ingredients under review. If the new law passes, brands will have up to 3 years to reformulate existing products and take a new approach to ever-expanding international portfolios.
The Original Internet Beauty Brand Is Under Attack
Paula’s Choice found success on the internet, but customers are accusing the skincare brand of abandoning its core values as buzzy rivals grow their positions. Has the charm worn off?
The Original Internet Beauty Brand Is Under Attack
Paula’s Choice found success on the internet, but customers are accusing the skincare brand of abandoning its core values as buzzy rivals grow their positions. Has the charm worn off?