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Sports

Nike Launches New Fitness Brand With Kim Kardashian’s Skims

The new partners say they have long-term vision for body-fitting activewear for women.

Sports

Nike Launches New Fitness Brand With Kim Kardashian’s Skims

The new partners say they have long-term vision for body-fitting activewear for women.


Marketing

Customers to Brands: Know Thyself

Fashion brands are working harder to clarify their messaging around what they stand for and what makes them different. How will customers respond?

Marketing

Customers to Brands: Know Thyself

Fashion brands are working harder to clarify their messaging around what they stand for and what makes them different. How will customers respond?


Sustainability

Why Can’t Fashion Eliminate Labour Exploitation From Its Supply Chains?

Brands like Patagonia, Nike and Lululemon have been working for years to address the exploitation of migrant workers at key fabric suppliers in Taiwan. Despite some progress, the issue has persisted.

Sustainability

Why Can’t Fashion Eliminate Labour Exploitation From Its Supply Chains?

Brands like Patagonia, Nike and Lululemon have been working for years to address the exploitation of migrant workers at key fabric suppliers in Taiwan. Despite some progress, the issue has persisted.


Retail

Nike CEO’s Turnaround Plan Began With Call to NFL’s Roger Goodell

Nike CEO Elliott Hill secured an extension of the company’s critical licensing deal with the NFL through 2038, strengthening both brands' global ambitions as they collaborate on expanding football’s reach.

Retail

Nike CEO’s Turnaround Plan Began With Call to NFL’s Roger Goodell

Nike CEO Elliott Hill secured an extension of the company’s critical licensing deal with the NFL through 2038, strengthening both brands' global ambitions as they collaborate on expanding football’s reach.


Technology

How Much Does Sneaker Innovation Matter?

With so many brands peddling new performance technologies, it can be hard for shoppers to understand what makes one product better than another. It's on brands to nail the right mix of form and function.

Technology

How Much Does Sneaker Innovation Matter?

With so many brands peddling new performance technologies, it can be hard for shoppers to understand what makes one product better than another. It's on brands to nail the right mix of form and function.


Retail

Nike Told to Compensate Workers in High-Profile Labour Controversy

An independent investigation commissioned by The Fair Labour Association — a human rights monitoring organisation that counts Nike as a member — identified several “significant issues” in a long-standing case of alleged wage theft.

Retail

Nike Told to Compensate Workers in High-Profile Labour Controversy

An independent investigation commissioned by The Fair Labour Association — a human rights monitoring organisation that counts Nike as a member — identified several “significant issues” in a long-standing case of alleged wage theft.


Retail

This Week: Nike’s Elliott Hill Takes the Stage

The company’s third-quarter earnings call will provide one of the first opportunities for CEO Elliott Hill to lay out his turnaround plan.

Retail

This Week: Nike’s Elliott Hill Takes the Stage

The company’s third-quarter earnings call will provide one of the first opportunities for CEO Elliott Hill to lay out his turnaround plan.


Beauty

The Business of Beauty Haul of Fame: You’re Such a Tool

Brushes for makeup, hair, and even serum (really) are poised to go big in 2025.

Beauty

The Business of Beauty Haul of Fame: You’re Such a Tool

Brushes for makeup, hair, and even serum (really) are poised to go big in 2025.


Technology

Fashion’s Innovation Dilemma

Nike’s shuttering of RTFKT, the virtual sneaker brand it acquired in 2021, highlights a perennial problem for companies that want to remain innovation leaders: Rush in and potentially make a costly mistake, or hang back and risk being late.

Technology

Fashion’s Innovation Dilemma

Nike’s shuttering of RTFKT, the virtual sneaker brand it acquired in 2021, highlights a perennial problem for companies that want to remain innovation leaders: Rush in and potentially make a costly mistake, or hang back and risk being late.


Luxury

Why Fashion Needs the Art World More Than Ever

Art Basel Miami Beach has become a cultural tentpole that attracts America’s wealthiest and an evolving art customer base that may prove key in reversing the luxury downturn.

Luxury

Why Fashion Needs the Art World More Than Ever

Art Basel Miami Beach has become a cultural tentpole that attracts America’s wealthiest and an evolving art customer base that may prove key in reversing the luxury downturn.