Nike
Adidas to Roll Out New 'Stadium' Concept in Retail Drive
BERLIN, Germany — Adidas aims to replicate a sports stadium experience at flagship stores around the world, part of an effort by the German
Adidas to Roll Out New 'Stadium' Concept in Retail Drive
BERLIN, Germany — Adidas aims to replicate a sports stadium experience at flagship stores around the world, part of an effort by the German
For the Activewear Market, There’s No Way But Up
A range of retailers, from H&M to Tory Burch, are following the likes of Lululemon and Nike into the fast-expanding fashion-meets-fitness sweet spot.
For the Activewear Market, There’s No Way But Up
A range of retailers, from H&M to Tory Burch, are following the likes of Lululemon and Nike into the fast-expanding fashion-meets-fitness sweet spot.
Nike Profit Tops Analysts’ Estimates as New Products Help Sales
BEAVERTON, United States — Nike Inc., the world's largest sporting-goods company, posted second-quarter profit that topped analysts' estimates as
Nike Profit Tops Analysts’ Estimates as New Products Help Sales
BEAVERTON, United States — Nike Inc., the world's largest sporting-goods company, posted second-quarter profit that topped analysts' estimates as
Nike and Adidas Square Off for Brazil World Cup in Ongoing Brand Battle
FRANKFURT, Germany — When soccer teams battle for the World Cup in Brazil next year, another fight for global supremacy will be played out on the
Nike and Adidas Square Off for Brazil World Cup in Ongoing Brand Battle
FRANKFURT, Germany — When soccer teams battle for the World Cup in Brazil next year, another fight for global supremacy will be played out on the
Nike's Spirit Machine
Courtesy of our friends at 032c, BoF brings you an exclusive excerpt from Jonathan Olivares' piece on HTM, a three-person design collaboration between Nike chief executive Mark Parker, designer Tinker Hatfield and cultural consultant Hiroshi Fujiwara.
Nike's Spirit Machine
Courtesy of our friends at 032c, BoF brings you an exclusive excerpt from Jonathan Olivares' piece on HTM, a three-person design collaboration between Nike chief executive Mark Parker, designer Tinker Hatfield and cultural consultant Hiroshi Fujiwara.
Nike’s New FuelBand and the Age of Social Products
With the debut of its second-generation FuelBand, Nike extends its foothold in the fast-growing “wearables” market and moves further into social products.
Nike’s New FuelBand and the Age of Social Products
With the debut of its second-generation FuelBand, Nike extends its foothold in the fast-growing “wearables” market and moves further into social products.
Nike Targets $36 Billion in Revenue by Fiscal 2017
NEW YORK, United States — Nike's key growth areas include China, women's sports and e-commerce, and the athletic gear maker plans to have $36 billion
Nike Targets $36 Billion in Revenue by Fiscal 2017
NEW YORK, United States — Nike's key growth areas include China, women's sports and e-commerce, and the athletic gear maker plans to have $36 billion
Content Monetisation Start-up Kiosked Gets $6.9M in Fresh Funding
Finnish content monetisation start-up Kiosked, which makes it easier for people to buy products that appear in online images or video clips, and whose clients include Nike, has raised $6.9 million in new funding.
Content Monetisation Start-up Kiosked Gets $6.9M in Fresh Funding
Finnish content monetisation start-up Kiosked, which makes it easier for people to buy products that appear in online images or video clips, and whose clients include Nike, has raised $6.9 million in new funding.
Nike in Dow Shows Marketing Genius as Much as Innovation
NEW YORK, United States — Nike Inc.'s addition to the Dow Jones Industrial Average is a testament to the company's ability to shrug off hard times
Nike in Dow Shows Marketing Genius as Much as Innovation
NEW YORK, United States — Nike Inc.'s addition to the Dow Jones Industrial Average is a testament to the company's ability to shrug off hard times
Belle Buys Stake in Baroque Japan, Aims to Create Fashion Empire Across Asia
Baroque Japan — owner of womenswear brands including Moussy, Sly, Rodeo Crowns, Shelter, Black and Rienda — has a new Chinese majority shareholder, which already owns some 25 percent of the Chinese footwear market and aims to create one of the biggest fashion retailers in Asia. JapanConsuming reports.
Belle Buys Stake in Baroque Japan, Aims to Create Fashion Empire Across Asia
Baroque Japan — owner of womenswear brands including Moussy, Sly, Rodeo Crowns, Shelter, Black and Rienda — has a new Chinese majority shareholder, which already owns some 25 percent of the Chinese footwear market and aims to create one of the biggest fashion retailers in Asia. JapanConsuming reports.