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MSGM

Fashion Week

A Homecoming for MSGM

Massimo Giorgetti is at his best when he avoids complications, which is exactly what he did this season.

Fashion Week

A Homecoming for MSGM

Massimo Giorgetti is at his best when he avoids complications, which is exactly what he did this season.


Fashion Week

Maturity at MSGM

This MSGM outing was Massimo Giorgetti most mature so far: it had the freshness of the early stages of the brand and a new quality and conciseness.

Fashion Week

Maturity at MSGM

This MSGM outing was Massimo Giorgetti most mature so far: it had the freshness of the early stages of the brand and a new quality and conciseness.


Fashion Week

The MSGM Remix

This was Giorgetti's best collection so far: fast-paced, colourful, and endlessly revolving around a single idea —ruffles, and tonnes of them.

Fashion Week

The MSGM Remix

This was Giorgetti's best collection so far: fast-paced, colourful, and endlessly revolving around a single idea —ruffles, and tonnes of them.


News & Analysis

After Long Slumber, Italian Fashion Wakes to ‘Beautiful Moment’

A new generation of high-potential fashion labels is blossoming in Italy in spite of a fashion system they say has been slow to provide the support they needed to get off the ground.

News & Analysis

After Long Slumber, Italian Fashion Wakes to ‘Beautiful Moment’

A new generation of high-potential fashion labels is blossoming in Italy in spite of a fashion system they say has been slow to provide the support they needed to get off the ground.


Fashion Week

MSGM’s Herald of All Things Pop

Massimo Giorgetti went clubbing, and came back with a visually bold collection of loud, oversized shapes in graphic colour combinations.

Fashion Week

MSGM’s Herald of All Things Pop

Massimo Giorgetti went clubbing, and came back with a visually bold collection of loud, oversized shapes in graphic colour combinations.


Fashion Week

Differentiation and Flocking at the Milan Shows

Fashion's interplay between individualism and conformity was on show at Emporio Armani, Etro and MSGM.

Fashion Week

Differentiation and Flocking at the Milan Shows

Fashion's interplay between individualism and conformity was on show at Emporio Armani, Etro and MSGM.


Fashion Week

Milan, We Have Lift Off

In a Milan Fashion Week that's witnessing the sort of renaissance which can come with swift generational turnover, a blast of maximalist super-styling overpowered true design innovation.

Fashion Week

Milan, We Have Lift Off

In a Milan Fashion Week that's witnessing the sort of renaissance which can come with swift generational turnover, a blast of maximalist super-styling overpowered true design innovation.


Fashion Week

An Age of Eccentricity

A new age of eccentricity has taken hold in Milan, resulting in relatable, real-world clothes and the obvious recycling of ideas.

Fashion Week

An Age of Eccentricity

A new age of eccentricity has taken hold in Milan, resulting in relatable, real-world clothes and the obvious recycling of ideas.


Fashion Week

MSGM's Most Mature Collection

The MSGM collection continues to grow out of the printed sweatshirt niche from which it started.

Fashion Week

MSGM's Most Mature Collection

The MSGM collection continues to grow out of the printed sweatshirt niche from which it started.


Fashion Week

Cowboys Come to Milan

Western motifs and escapes to nature loosen up the proceedings in Milan.

Fashion Week

Cowboys Come to Milan

Western motifs and escapes to nature loosen up the proceedings in Milan.