Morphe
Engage the fashion, beauty and luxury community with your own bespoke Company Page showcasing your brand, job vacancies and culture.

2016’s Hottest Beauty Brands: Where Are They Now?
While social media is nostalgic for the year that birthed the cut crease and contouring, many of the brands that benefitted at the time are now behind the curve.

2016’s Hottest Beauty Brands: Where Are They Now?
While social media is nostalgic for the year that birthed the cut crease and contouring, many of the brands that benefitted at the time are now behind the curve.

Can Tina Craig’s U Beauty Crack Luxury Beauty?; An Anastasia Beverly Hills Update
This week, I’m thinking about creators-turned-founders, a high-glam makeup brand’s money problems and Sue Nabi’s potential departure.

Can Tina Craig’s U Beauty Crack Luxury Beauty?; An Anastasia Beverly Hills Update
This week, I’m thinking about creators-turned-founders, a high-glam makeup brand’s money problems and Sue Nabi’s potential departure.

The New Holy Trinity: Hailey, Selena and (Surprise!) Ariana
How cynics and shoppers came around to a glitter-infused makeup line, and why it’s now beating everyone — including Rare Beauty — at the Instagram metric game.

The New Holy Trinity: Hailey, Selena and (Surprise!) Ariana
How cynics and shoppers came around to a glitter-infused makeup line, and why it’s now beating everyone — including Rare Beauty — at the Instagram metric game.

The Business of Beauty Haul of Fame: Her Hair Is Full of Secrets
How women are claiming their space… and their blow dry routines.

The Business of Beauty Haul of Fame: Her Hair Is Full of Secrets
How women are claiming their space… and their blow dry routines.

The Business of Beauty Haul of Fame: A Delia’s Catalogue for Beauty?
A Gen Alpha beauty disruptor is coming.

The Business of Beauty Haul of Fame: A Delia’s Catalogue for Beauty?
A Gen Alpha beauty disruptor is coming.

Can James Charles Win Back the Beauty Industry?
The beauty influencer is launching his own brand, Painted, part of a wider comeback effort after allegations of sexual harassment and racist tweets. But are consumers ready to forgive and forget?

Can James Charles Win Back the Beauty Industry?
The beauty influencer is launching his own brand, Painted, part of a wider comeback effort after allegations of sexual harassment and racist tweets. But are consumers ready to forgive and forget?

Morphe Parent Files for Bankruptcy, Parts Ways With Ariana Grande’s R.E.M. Beauty
Following disappointing sales, influencer controversies, layoffs and store closures, the beauty incubator’s assets are to be acquired by lenders.

Morphe Parent Files for Bankruptcy, Parts Ways With Ariana Grande’s R.E.M. Beauty
Following disappointing sales, influencer controversies, layoffs and store closures, the beauty incubator’s assets are to be acquired by lenders.

Playa Hair Care Founder Sues Morphe and General Atlantic
Shelby Wild alleges plans to grow her line were sidelined soon after it was acquired, as General Atlantic’s beauty incubator ambitions faltered. She’s seeking $15 million in damages in a lawsuit filed in New York, according to court documents reviewed by BoF.

Playa Hair Care Founder Sues Morphe and General Atlantic
Shelby Wild alleges plans to grow her line were sidelined soon after it was acquired, as General Atlantic’s beauty incubator ambitions faltered. She’s seeking $15 million in damages in a lawsuit filed in New York, according to court documents reviewed by BoF.

How Morphe Bet Big on the Power of Celebrity Beauty – And Lost
The cosmetic brand’s parent company is facing an uncertain future after a series of troubled attempts to launch new makeup and skin care lines around influencers and pop stars.

How Morphe Bet Big on the Power of Celebrity Beauty – And Lost
The cosmetic brand’s parent company is facing an uncertain future after a series of troubled attempts to launch new makeup and skin care lines around influencers and pop stars.

What Beauty Products Will Consumers Buy in 2021?
Beauty companies preparing for post-pandemic life have accepted that skin care and natural makeup are here to stay — but are still plotting a colour cosmetics comeback.

What Beauty Products Will Consumers Buy in 2021?
Beauty companies preparing for post-pandemic life have accepted that skin care and natural makeup are here to stay — but are still plotting a colour cosmetics comeback.