Moncler
Moncler is a luxury fashion group founded in 1952 by René Ramillon and André Vincent. It is parent company to outerwear brands Moncler and Stone Island,
The Banned App Driving Fashion Sales from Moscow to Tehran
Telegram has become an increasingly valuable marketing channel for fashion brands operating in markets like Russia and Iran, where restrictions on freedom of expression make the encrypted app wildly popular.
The Banned App Driving Fashion Sales from Moscow to Tehran
Telegram has become an increasingly valuable marketing channel for fashion brands operating in markets like Russia and Iran, where restrictions on freedom of expression make the encrypted app wildly popular.
Now That Everyone Has Sweatpants, What Else Do They Want to Buy?
Everyone knows that loungewear is having a moment. BoF breaks down three other booming, fashion-adjacent categories — and how the industry is moving to capture some of the spend.
Now That Everyone Has Sweatpants, What Else Do They Want to Buy?
Everyone knows that loungewear is having a moment. BoF breaks down three other booming, fashion-adjacent categories — and how the industry is moving to capture some of the spend.
Luxury Clobbered By Covid-19
The Savigny Luxury Index (“SLI”) took a tumble this month, with the luxury sector enduring one of its worst quarters on record.
Luxury Clobbered By Covid-19
The Savigny Luxury Index (“SLI”) took a tumble this month, with the luxury sector enduring one of its worst quarters on record.
Luxury Brands Are Neglecting Some of Their Most Important Customers. Why?
Chinese men account for almost a third of all mainland luxury sales yet brands continue to invest disproportionately in marketing to Chinese women. And when brands do target male consumers the focus is often wrong.
Luxury Brands Are Neglecting Some of Their Most Important Customers. Why?
Chinese men account for almost a third of all mainland luxury sales yet brands continue to invest disproportionately in marketing to Chinese women. And when brands do target male consumers the focus is often wrong.
Amid Pandemic, Luxury Leaders Seize Digital Opportunity to Gain on Rivals
The worst quarter in the history of the modern luxury business was also its best ever for digital sales.
Amid Pandemic, Luxury Leaders Seize Digital Opportunity to Gain on Rivals
The worst quarter in the history of the modern luxury business was also its best ever for digital sales.
What Luxury’s Worst Quarter Ever Reveals About the New Normal
Bleak financial results at LVMH, Kering and others came as little surprise. But managers offered fresh clues on how the crisis will reshape the luxury market going forward — and signalled a few unexpected bright spots.
What Luxury’s Worst Quarter Ever Reveals About the New Normal
Bleak financial results at LVMH, Kering and others came as little surprise. But managers offered fresh clues on how the crisis will reshape the luxury market going forward — and signalled a few unexpected bright spots.
Moncler Announces Plans to Internalise Its E-Commerce Channel
The Italian luxury brand, which previously managed its e-commerce business in partnership with Yoox Net-a-Porter, said it will launch a fully integrated online platform in 2021.
Moncler Announces Plans to Internalise Its E-Commerce Channel
The Italian luxury brand, which previously managed its e-commerce business in partnership with Yoox Net-a-Porter, said it will launch a fully integrated online platform in 2021.
Everything You Need to Know About Luxury Brands' Financial Results
This week, everyone will be talking about first-half results from LVMH, Kering, Prada, Moncler and other luxury brands, plus the launch of Fenty Beauty's skin-care line. Get your BoF Professional Cheat Sheet.
Everything You Need to Know About Luxury Brands' Financial Results
This week, everyone will be talking about first-half results from LVMH, Kering, Prada, Moncler and other luxury brands, plus the launch of Fenty Beauty's skin-care line. Get your BoF Professional Cheat Sheet.
Loewe's Brand Within a Brand: Is This the New Way to Do Diffusion?
LVMH-backed Loewe has acquired the colourful island label Paula’s with an eye to growing its vacation-wear business. It’s a more budget-friendly way to buy into designer Jonathan Anderson’s globetrotting bohemian vision.
Loewe's Brand Within a Brand: Is This the New Way to Do Diffusion?
LVMH-backed Loewe has acquired the colourful island label Paula’s with an eye to growing its vacation-wear business. It’s a more budget-friendly way to buy into designer Jonathan Anderson’s globetrotting bohemian vision.
Luxury's Bumpy Road Ahead
Investors are pinning their hopes on a 2021 recovery, but a worsening Covid-19 situation in the US and glum forecasts from the Federal Reserve indicate it won't be an easy path.
Luxury's Bumpy Road Ahead
Investors are pinning their hopes on a 2021 recovery, but a worsening Covid-19 situation in the US and glum forecasts from the Federal Reserve indicate it won't be an easy path.