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MAC Cosmetics

News & Analysis

Proenza Schouler to Show Cruise Collection in Paris

Backed by MAC, the New York-based label is showing its latest collection at private, no-images-allowed salon appointments on July 4.

News & Analysis

Proenza Schouler to Show Cruise Collection in Paris

Backed by MAC, the New York-based label is showing its latest collection at private, no-images-allowed salon appointments on July 4.


Marketing

Beauty Brands Inch Away from Traditional Advertising

Spurred by the power of online influencers and user-generated content, beauty companies are shifting their marketing spend.

Marketing

Beauty Brands Inch Away from Traditional Advertising

Spurred by the power of online influencers and user-generated content, beauty companies are shifting their marketing spend.


Marketing

How Beauty Brands Tap Backstage and Beyond

Hair and makeup companies are turning fashion week partnerships into powerful brand marketing tools.

Marketing

How Beauty Brands Tap Backstage and Beyond

Hair and makeup companies are turning fashion week partnerships into powerful brand marketing tools.


News & Analysis

Donald Robertson, Creative 'Wacky Warrior'

The illustrator, roving creative director and prolific Instagrammer says real success arrived when he stopped listening to focus groups.

News & Analysis

Donald Robertson, Creative 'Wacky Warrior'

The illustrator, roving creative director and prolific Instagrammer says real success arrived when he stopped listening to focus groups.


Workplace & Talent

Role Call | Claire Mulleady, Makeup Artist

Claire Mulleady, a senior makeup artist for MAC Cosmetics for the UK & Ireland says "be prepared to learn and understand your craft, it won't happen overnight."

Workplace & Talent

Role Call | Claire Mulleady, Makeup Artist

Claire Mulleady, a senior makeup artist for MAC Cosmetics for the UK & Ireland says "be prepared to learn and understand your craft, it won't happen overnight."