LVMH Fashion Group
Rimowa Enlists Rihanna as the Brand Looks Beyond Suitcases
The multi-hyphenate mogul appears alongside Lebron James, Roger Federer and Patti Smith as the LVMH-backed luggage brand sets its sights beyond suitcases.
Rimowa Enlists Rihanna as the Brand Looks Beyond Suitcases
The multi-hyphenate mogul appears alongside Lebron James, Roger Federer and Patti Smith as the LVMH-backed luggage brand sets its sights beyond suitcases.
How Concerned Should Fashion Be About Chinese Stagflation?
China’s producer price inflation has been impacting the cost of sourcing. Now, fashion brands are also bracing for broader economic pressures that may lead consumers to tighten their belts.
How Concerned Should Fashion Be About Chinese Stagflation?
China’s producer price inflation has been impacting the cost of sourcing. Now, fashion brands are also bracing for broader economic pressures that may lead consumers to tighten their belts.
Fragrance Industry Wakes up to Australian Botanicals
Entrepreneurs are using exotic botanicals from Australia to create unique scents that attract the attention of global retailers and perfume giants like Guerlain, LVMH and Estée Lauder.
Fragrance Industry Wakes up to Australian Botanicals
Entrepreneurs are using exotic botanicals from Australia to create unique scents that attract the attention of global retailers and perfume giants like Guerlain, LVMH and Estée Lauder.
Decoding the New Tiffany
This week, a Tiffany campaign featuring Beyoncé, Jay-Z, a Basquiat painting and a 128.54-carat diamond offered a window into how LVMH is bringing its playbook to its largest-ever acquisition and the advantages and challenges of marketing brands rooted in the 19th century in today’s world.
Decoding the New Tiffany
This week, a Tiffany campaign featuring Beyoncé, Jay-Z, a Basquiat painting and a 128.54-carat diamond offered a window into how LVMH is bringing its playbook to its largest-ever acquisition and the advantages and challenges of marketing brands rooted in the 19th century in today’s world.
Unpacking Tiffany’s Contentious New Ad Campaign
The 184-year-old American jeweller is claiming it is “Not your mother’s Tiffany,” angering some customers on social media. That may mean everything is going according to plan for new owner LVMH.
Unpacking Tiffany’s Contentious New Ad Campaign
The 184-year-old American jeweller is claiming it is “Not your mother’s Tiffany,” angering some customers on social media. That may mean everything is going according to plan for new owner LVMH.
LVMH’s Landmark Virgil Abloh Alliance, Explained
This week, LVMH bought a majority stake in the Off-White trademark from Virgil Abloh in a deal designed to tie the polymathic creative director to the group long-term.
LVMH’s Landmark Virgil Abloh Alliance, Explained
This week, LVMH bought a majority stake in the Off-White trademark from Virgil Abloh in a deal designed to tie the polymathic creative director to the group long-term.
The Logic Behind LVMH’s Phoebe Philo Deal
LVMH’s bet on Phoebe Philo’s new label keeps the star designer in the group’s orbit and gives it a new opportunity to experiment with a digital-first business model.
The Logic Behind LVMH’s Phoebe Philo Deal
LVMH’s bet on Phoebe Philo’s new label keeps the star designer in the group’s orbit and gives it a new opportunity to experiment with a digital-first business model.
Is Luxury Finally Embracing Technology?
Last month’s tie-up between LVMH and Google signals a growing rethink on how technology can enhance the luxury experience, writes Pierre Mallevays.
Is Luxury Finally Embracing Technology?
Last month’s tie-up between LVMH and Google signals a growing rethink on how technology can enhance the luxury experience, writes Pierre Mallevays.
Marc Jacobs Returns to the Runway
The designer presented his first collection since February 2020, amid an uncertain but optimistic time for the city’s fashion industry.
Marc Jacobs Returns to the Runway
The designer presented his first collection since February 2020, amid an uncertain but optimistic time for the city’s fashion industry.
Can Designers Bring Progressive Values to Big Brands?
Designers like Brendon Babenzien, J.Crew’s new men’s creative director, bring deeply rooted values as well as design skills to their work. But embedding these values into larger organisations can be challenging.
Can Designers Bring Progressive Values to Big Brands?
Designers like Brendon Babenzien, J.Crew’s new men’s creative director, bring deeply rooted values as well as design skills to their work. But embedding these values into larger organisations can be challenging.