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lululemon

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that unlock greater possibility and wellbeing for all.

lululemon
Retail

Consumers Are Already Saying Goodbye to Their Sweatpants

This week, everyone will be talking about the return of live events and other pre-pandemic activities, new Nike sneakers flooding the market and Lululemon’s expansion plans.

Retail

Consumers Are Already Saying Goodbye to Their Sweatpants

This week, everyone will be talking about the return of live events and other pre-pandemic activities, new Nike sneakers flooding the market and Lululemon’s expansion plans.


Retail

The Age of the Enlightened Consumer

More than ever, consumers are looking for spiritual meaning from the products they buy.

Retail

The Age of the Enlightened Consumer

More than ever, consumers are looking for spiritual meaning from the products they buy.


Sustainability

Why Big Brands Are Investing in Sustainability Start-Ups

This year, Ralph Lauren and Lululemon have joined the likes of H&M Group, Kering and Chanel in pouring money into innovations that could reduce the industry’s environmental impact.

Sustainability

Why Big Brands Are Investing in Sustainability Start-Ups

This year, Ralph Lauren and Lululemon have joined the likes of H&M Group, Kering and Chanel in pouring money into innovations that could reduce the industry’s environmental impact.


Workplace & Talent

Power Moves | Lululemon Bolsters Executive Team, VF Names Global D&I VP

The Canadian sportswear company promotes Celeste Burgoyne to president of the Americas and global guest innovation teams, while Lauren Guthrie will helm diversity and inclusion initiatives at VF Corp.

Workplace & Talent

Power Moves | Lululemon Bolsters Executive Team, VF Names Global D&I VP

The Canadian sportswear company promotes Celeste Burgoyne to president of the Americas and global guest innovation teams, while Lauren Guthrie will helm diversity and inclusion initiatives at VF Corp.


Retail

Lululemon Defies Brick-and-Mortar Woes in Plan To Add Stores

The sportswear company said its stores are small, profitable and serve as an anchor for the brand’s loyal customers.

Retail

Lululemon Defies Brick-and-Mortar Woes in Plan To Add Stores

The sportswear company said its stores are small, profitable and serve as an anchor for the brand’s loyal customers.


Retail

The Next Big Activewear Opportunity

Nike has responded to the growing demand for maternity-specific workout clothes by launching a dedicated line. Will its competitors follow suit?

Retail

The Next Big Activewear Opportunity

Nike has responded to the growing demand for maternity-specific workout clothes by launching a dedicated line. Will its competitors follow suit?


Retail

BoF LIVE: How Lululemon Built Athleisure’s Leading Brand

BoF unpacks why a brand built on yoga leggings is winning the pandemic.

Retail

BoF LIVE: How Lululemon Built Athleisure’s Leading Brand

BoF unpacks why a brand built on yoga leggings is winning the pandemic.


Retail

No Tourists, No Commuters, No Customers: Thinking Beyond the Shopping District

Urban thoroughfares like Fifth Avenue and Bond Street have been hit hard by the pandemic. What happens to flagships now?

Retail

No Tourists, No Commuters, No Customers: Thinking Beyond the Shopping District

Urban thoroughfares like Fifth Avenue and Bond Street have been hit hard by the pandemic. What happens to flagships now?


Retail

Where People Are Actually Shopping

Retail sales recovered in June but analysts say the uptick will be short-lived. How can stores woo customers back?

Retail

Where People Are Actually Shopping

Retail sales recovered in June but analysts say the uptick will be short-lived. How can stores woo customers back?


Retail

Lululemon to Buy Fitness Company Mirror for $500 Million

The deal furthers the brand’s ambitions to move beyond leggings to more experience-based offerings.

Retail

Lululemon to Buy Fitness Company Mirror for $500 Million

The deal furthers the brand’s ambitions to move beyond leggings to more experience-based offerings.