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Louis Vuitton

Louis Vuitton
Retail

US Retailers Secure Stores as Worries About Election Unrest Mount

As security experts warn that the US presidential election could spark renewed civil unrest, stores in major cities like Chicago remain boarded up following on from Black Lives Matter protests during the spring and summer.

Retail

US Retailers Secure Stores as Worries About Election Unrest Mount

As security experts warn that the US presidential election could spark renewed civil unrest, stores in major cities like Chicago remain boarded up following on from Black Lives Matter protests during the spring and summer.


Luxury

How Did LVMH Fashion Get Back to Double-Digit Growth Already?

The answer has a lot to do with Louis Vuitton, Dior and the Chinese market. BoF breaks down the key factors behind the rebound.

Luxury

How Did LVMH Fashion Get Back to Double-Digit Growth Already?

The answer has a lot to do with Louis Vuitton, Dior and the Chinese market. BoF breaks down the key factors behind the rebound.


China

Which Brands Resonated Most in China This Fashion Month?

This season, labels relied on a variety of tactics to activate the world’s largest luxury market.

China

Which Brands Resonated Most in China This Fashion Month?

This season, labels relied on a variety of tactics to activate the world’s largest luxury market.


Marketing

Case Study | Gen-Z Shopping: Separating Myth from Reality

A new generation of consumers is coming of age during a critical, sink-or-swim period for brands and retailers. In our latest case study, BoF puts some of the widely accepted attributes of Gen-Z under the microscope, and interrogates how five industry players — Nike, Brandy Melville, Morphe, Depop and Louis Vuitton — have successfully capitalised on the Gen-Z opportunity.

Marketing

Case Study | Gen-Z Shopping: Separating Myth from Reality

A new generation of consumers is coming of age during a critical, sink-or-swim period for brands and retailers. In our latest case study, BoF puts some of the widely accepted attributes of Gen-Z under the microscope, and interrogates how five industry players — Nike, Brandy Melville, Morphe, Depop and Louis Vuitton — have successfully capitalised on the Gen-Z opportunity.


Fashion Week

At Louis Vuitton, Between Masculine and Feminine

While not particularly convincing in conceptual terms, the collection was well suited to real life, making for one of Nicolas Ghesquière’s strongest outings for the French megabrand.

Fashion Week

At Louis Vuitton, Between Masculine and Feminine

While not particularly convincing in conceptual terms, the collection was well suited to real life, making for one of Nicolas Ghesquière’s strongest outings for the French megabrand.


Financial Markets

Luxury Makes Gains Despite Chaos

The market proved resilient through WHO warnings of a Covid spike in Europe, huge uncertainty over Brexit and the US elections, and the collapse of the sector’s biggest deal, as investors set their eyes on 2021.

Financial Markets

Luxury Makes Gains Despite Chaos

The market proved resilient through WHO warnings of a Covid spike in Europe, huge uncertainty over Brexit and the US elections, and the collapse of the sector’s biggest deal, as investors set their eyes on 2021.


Global Markets

The Pandemic Has Created a ‘Perfect Storm’ for Counterfeits. Just Ask Louis Vuitton.

As if Covid-19 hasn’t already done enough damage to the fashion industry, intellectual property experts are now warning that it has also left the door open for counterfeit products to proliferate at an unprecedented pace.

Global Markets

The Pandemic Has Created a ‘Perfect Storm’ for Counterfeits. Just Ask Louis Vuitton.

As if Covid-19 hasn’t already done enough damage to the fashion industry, intellectual property experts are now warning that it has also left the door open for counterfeit products to proliferate at an unprecedented pace.


Financial Markets

Positive Trading Updates Help Lift Luxury

Good news on current trading has caused the Savigny Luxury Index to bounce back this month.

Financial Markets

Positive Trading Updates Help Lift Luxury

Good news on current trading has caused the Savigny Luxury Index to bounce back this month.


Fashion Week

Can Paris Fashion Week Survive a Coronavirus Second Wave?

Chanel, Louis Vuitton, Hermès and others say they'll stage live runway shows this autumn. But France’s sharp uptick in coronavirus cases could jeopardise organisers’ vision for a fashion week that mixes live-streaming and in-person events.

Fashion Week

Can Paris Fashion Week Survive a Coronavirus Second Wave?

Chanel, Louis Vuitton, Hermès and others say they'll stage live runway shows this autumn. But France’s sharp uptick in coronavirus cases could jeopardise organisers’ vision for a fashion week that mixes live-streaming and in-person events.


Luxury

Will Covid-19 Change Fashion Shows Forever?

After the cancellation of this season’s traditional men’s fashion week in Paris, Virgil Abloh’s recent Louis Vuitton outing in Shanghai offered a savvy template for how to stage a fashion show in a world reshaped by globalisation, the internet and coronavirus. What does it mean for fashion week?

Luxury

Will Covid-19 Change Fashion Shows Forever?

After the cancellation of this season’s traditional men’s fashion week in Paris, Virgil Abloh’s recent Louis Vuitton outing in Shanghai offered a savvy template for how to stage a fashion show in a world reshaped by globalisation, the internet and coronavirus. What does it mean for fashion week?