Lisa Marie Fernandez
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How to Make a Splash in a Crowded Pool of Swimwear Brands
With no clear market leader, dozens, if not hundreds, of brands are crowding into the category, from venture capital-funded start-ups like Summersalt and Andie to global fast-fashion players like Asos and Boohoo. Here's how to stand out.
How to Make a Splash in a Crowded Pool of Swimwear Brands
With no clear market leader, dozens, if not hundreds, of brands are crowding into the category, from venture capital-funded start-ups like Summersalt and Andie to global fast-fashion players like Asos and Boohoo. Here's how to stand out.
Catch Up On BoF's Entrepreneurship Week
For BoF's first Entrepreneurship Week, we examined the growth trajectories of five successful fashion start-ups and the business-builders behind them.
Catch Up On BoF's Entrepreneurship Week
For BoF's first Entrepreneurship Week, we examined the growth trajectories of five successful fashion start-ups and the business-builders behind them.
Lisa Marie Fernandez’s Restrained Swimwear Revolution
Through a strategy of product iteration and timely category expansion, Lisa Marie Fernandez has built an influential swimwear brand, with sales set to double this year.
Lisa Marie Fernandez’s Restrained Swimwear Revolution
Through a strategy of product iteration and timely category expansion, Lisa Marie Fernandez has built an influential swimwear brand, with sales set to double this year.