L'Oréal
‘GEO’ Is Beauty’s New ‘SEO’
As influencers and consumers turn to the ‘ChatGPT glow-up’ trend for AI-generated beauty advice, brands are rushing to generative engine optimisation in hopes of upping their chances of being recommended.
‘GEO’ Is Beauty’s New ‘SEO’
As influencers and consumers turn to the ‘ChatGPT glow-up’ trend for AI-generated beauty advice, brands are rushing to generative engine optimisation in hopes of upping their chances of being recommended.
Estée Lauder Companies Says Its Turnaround Is Working — Slowly
The company’s recovery plan is underway, and green shoots are appearing in key areas like China. But its core brands are still struggling, and competition is stacking up.
Estée Lauder Companies Says Its Turnaround Is Working — Slowly
The company’s recovery plan is underway, and green shoots are appearing in key areas like China. But its core brands are still struggling, and competition is stacking up.
Beauty Chases Its New Rocket Ships
As companies lower their forecasts, brace for tariffs and undertake layoffs, the industry is realising its tried-and-true categories and markets will need reinforcements.
Beauty Chases Its New Rocket Ships
As companies lower their forecasts, brace for tariffs and undertake layoffs, the industry is realising its tried-and-true categories and markets will need reinforcements.
Brands From Adidas to L’Oréal Confront Tariff Pricing Dilemma
From fashion to beauty, consumer goods companies are deploying a range of strategies to blunt the impact of US tariffs.
Brands From Adidas to L’Oréal Confront Tariff Pricing Dilemma
From fashion to beauty, consumer goods companies are deploying a range of strategies to blunt the impact of US tariffs.
What Fashion and Beauty Professionals Want From Employers
BoF Careers examines how employers must adapt in order to attract, engage and retain a multigenerational workforce, based on a global survey of more than 1000 professionals. Download the full report.
What Fashion and Beauty Professionals Want From Employers
BoF Careers examines how employers must adapt in order to attract, engage and retain a multigenerational workforce, based on a global survey of more than 1000 professionals. Download the full report.
Premium Body Care Line Uni Announces L’Oréal Investment, Ulta Beauty Entry
Founder Alexandra Keating spoke to The Business of Beauty about the funding round, which included L’Oréal’s venture capital arm BOLD among other notable investors, and how it will power the prestige body care line’s next phase of growth.
Premium Body Care Line Uni Announces L’Oréal Investment, Ulta Beauty Entry
Founder Alexandra Keating spoke to The Business of Beauty about the funding round, which included L’Oréal’s venture capital arm BOLD among other notable investors, and how it will power the prestige body care line’s next phase of growth.
Big Beauty Bets on Standardised Eco-Scores. Will It Pay Off?
L’Oréal, Nivea and Neutrogena are rolling out new environmental labelling in a bid to stay ahead of anti-greenwashing regulations and give them an edge with consumers.
Big Beauty Bets on Standardised Eco-Scores. Will It Pay Off?
L’Oréal, Nivea and Neutrogena are rolling out new environmental labelling in a bid to stay ahead of anti-greenwashing regulations and give them an edge with consumers.
Who Could Buy Coty’s Brands?
Rumours have swirled in recent weeks that the American cosmetics company is looking to offload its consumer and prestige brands. In a cooling market and with a mixed portfolio, finding buyers is a hard sell.
Who Could Buy Coty’s Brands?
Rumours have swirled in recent weeks that the American cosmetics company is looking to offload its consumer and prestige brands. In a cooling market and with a mixed portfolio, finding buyers is a hard sell.
Why Beauty Masterclasses Are Big Business in Africa
These immersive events have become an important tool for educating, engaging and selling products directly to beauty consumers across the continent, offering a way for global brands to connect more directly and with more authority.
Why Beauty Masterclasses Are Big Business in Africa
These immersive events have become an important tool for educating, engaging and selling products directly to beauty consumers across the continent, offering a way for global brands to connect more directly and with more authority.
The ‘Silicon Valleys’ of Beauty Brace for Tariffs
From Seoul to Melbourne, new cities are emerging as frontrunners in the beauty start-up space. The independent brands created in these hubs are fast becoming hot acquisition targets, but understanding the limits of their global appeal is key.
The ‘Silicon Valleys’ of Beauty Brace for Tariffs
From Seoul to Melbourne, new cities are emerging as frontrunners in the beauty start-up space. The independent brands created in these hubs are fast becoming hot acquisition targets, but understanding the limits of their global appeal is key.