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China

Try Virtual Vouchers Instead of Deep Discounting

Global giants like Zara, H&M and Nike are experimenting with virtual vouchers to get people spending again in China. Should other brands follow suit to avoid the potentially harmful practice of deep discounting?

China

Try Virtual Vouchers Instead of Deep Discounting

Global giants like Zara, H&M and Nike are experimenting with virtual vouchers to get people spending again in China. Should other brands follow suit to avoid the potentially harmful practice of deep discounting?