H&M Group

Why Missguided Is a Cautionary Tale — and Not Just for Fast Fashion
Missguided, which went into administration and was bought in a fire sale this week, never quite established a unique style or signature product category that would differentiate it from bigger rivals like Boohoo, Asos or H&M.

Why Missguided Is a Cautionary Tale — and Not Just for Fast Fashion
Missguided, which went into administration and was bought in a fire sale this week, never quite established a unique style or signature product category that would differentiate it from bigger rivals like Boohoo, Asos or H&M.

COS Is Trying to Crack the Code On High-Tech Stores
The H&M brand is rolling out a suite of new in-store technologies at its US locations to engage shoppers and learn what works.

COS Is Trying to Crack the Code On High-Tech Stores
The H&M brand is rolling out a suite of new in-store technologies at its US locations to engage shoppers and learn what works.

The Traceability Tech Aiming to Unlock a More Sustainable Industry
Traceability systems powered by tracking software and Big Data will help brands reach far into their supply chains to understand the entire lifecycle of their products.

The Traceability Tech Aiming to Unlock a More Sustainable Industry
Traceability systems powered by tracking software and Big Data will help brands reach far into their supply chains to understand the entire lifecycle of their products.

The $100 Billion Shein Phenomenon, Explained
BoF breaks down how the fast-fashion disruptor has built a global business that now rivals incumbent players like Zara and H&M.

The $100 Billion Shein Phenomenon, Explained
BoF breaks down how the fast-fashion disruptor has built a global business that now rivals incumbent players like Zara and H&M.

Who Makes a Great Fashion CEO?
This week, Versace and Alexander McQueen named new CEOs, following changes at the top of Chanel, Ferragamo and Burberry. In a sector known for favouring seasoned insiders, non-traditional picks with outside perspectives remain rare.

Who Makes a Great Fashion CEO?
This week, Versace and Alexander McQueen named new CEOs, following changes at the top of Chanel, Ferragamo and Burberry. In a sector known for favouring seasoned insiders, non-traditional picks with outside perspectives remain rare.

Prada’s Growth Plans
This week, everyone will be talking about Prada’s growth plans, updates on Russia, China and other geopolitical hotspots from H&M and Inditex, plus Alexander McQueen’s show in New York.

Prada’s Growth Plans
This week, everyone will be talking about Prada’s growth plans, updates on Russia, China and other geopolitical hotspots from H&M and Inditex, plus Alexander McQueen’s show in New York.

How to Compete With Shein
The Chinese fast fashion giant built an empire on unmatched speed-to-market and unbelievably low prices. To compete, others must play a different game.

How to Compete With Shein
The Chinese fast fashion giant built an empire on unmatched speed-to-market and unbelievably low prices. To compete, others must play a different game.

How Would Sanctions Impact the Russian Fashion Market?
Some segments of the market would be more resilient than others if Western countries impose new sanctions on Russia over the Ukraine stand-off.

How Would Sanctions Impact the Russian Fashion Market?
Some segments of the market would be more resilient than others if Western countries impose new sanctions on Russia over the Ukraine stand-off.

The Race to Create Zero-Waste Jeans
Denim is among the most popular materials in fashion, but it’s wasteful to manufacture and difficult to recycle. Brands ranging from global giant Levi’s to tiny MUD say they are closer than ever to solving this problem.

The Race to Create Zero-Waste Jeans
Denim is among the most popular materials in fashion, but it’s wasteful to manufacture and difficult to recycle. Brands ranging from global giant Levi’s to tiny MUD say they are closer than ever to solving this problem.

Boohoo, H&M Warn Supply Chain Issues Are Hitting European Retail
High shipping costs and global supply chain disruptions are starting to challenge European clothing retailers.

Boohoo, H&M Warn Supply Chain Issues Are Hitting European Retail
High shipping costs and global supply chain disruptions are starting to challenge European clothing retailers.