H&M Group

Top 10 Fashion Films of the Season
NEW YORK, United States — "Are we failing to fulfil the potential of fashion film?" asked Quynh Mai's Op-Ed for BoF earlier this year, citing

Top 10 Fashion Films of the Season
NEW YORK, United States — "Are we failing to fulfil the potential of fashion film?" asked Quynh Mai's Op-Ed for BoF earlier this year, citing

Has Victoria's Secret Solved Fashion's Communications Conundrum?
How the blockbuster Victoria's Secret Fashion Show drives immediate sales impact and what luxury brands can learn.

Has Victoria's Secret Solved Fashion's Communications Conundrum?
How the blockbuster Victoria's Secret Fashion Show drives immediate sales impact and what luxury brands can learn.

Getting The Luxury Fashion Business Model Right
Today, BoF exclusively brings you Savigny Partners' blow-by-blow analysis of the rapidly shifting luxury fashion business model which is undergoing

Getting The Luxury Fashion Business Model Right
Today, BoF exclusively brings you Savigny Partners' blow-by-blow analysis of the rapidly shifting luxury fashion business model which is undergoing


H&M gains, Dior releases trailer, Esprit opens new stores, LV exhibit to open in HK, De La Renta looks to the Gulf
H&M's 8% April Comparable Sales Gain Breaks Trend (WSJ) "Fashion retailer Hennes & Mauritz AB Friday said April sales in comparable stores rose for

H&M gains, Dior releases trailer, Esprit opens new stores, LV exhibit to open in HK, De La Renta looks to the Gulf
H&M's 8% April Comparable Sales Gain Breaks Trend (WSJ) "Fashion retailer Hennes & Mauritz AB Friday said April sales in comparable stores rose for

Q&A | The lowdown on H&M Comme des Garçons
TOKYO, Japan - Back in September, H&M experienced one of the most successful Japanese market entries in recent history, with its first store in Ginza

Q&A | The lowdown on H&M Comme des Garçons
TOKYO, Japan - Back in September, H&M experienced one of the most successful Japanese market entries in recent history, with its first store in Ginza

H&M | Swedish fast fashion finally comes to Japan
TOKYO, Japan - After two years of intense rumours and breathless anticipation, Swedish fast fashion giant H&M finally opened its first Tokyo store on

H&M | Swedish fast fashion finally comes to Japan
TOKYO, Japan - After two years of intense rumours and breathless anticipation, Swedish fast fashion giant H&M finally opened its first Tokyo store on

Everybody's Talking About | Comme des Garcons for H&M
TOKYO, Japan and STOCKHOLM, Sweden - Some H&M collaborations of the past ( Roberto Cavalli , Viktor & Rolf) were more memorable for the pre-launch

Everybody's Talking About | Comme des Garcons for H&M
TOKYO, Japan and STOCKHOLM, Sweden - Some H&M collaborations of the past ( Roberto Cavalli , Viktor & Rolf) were more memorable for the pre-launch

Roberto Cavalli for H&M: Rock-star pandemonium
Karl Lagerfeld for H&M. Roland Mouret for Gap. Giles Deacon for New Look. Proenza Schouler for Target. And the list goes on. You'd think by now that

Roberto Cavalli for H&M: Rock-star pandemonium
Karl Lagerfeld for H&M. Roland Mouret for Gap. Giles Deacon for New Look. Proenza Schouler for Target. And the list goes on. You'd think by now that