H&M Group
How Brands Are Navigating the AI Ad Dilemma
While some fashion labels are starting to experiment with using AI-generated imagery in campaigns, others are taking a firm stance against it. Both approaches reveal how brands are evolving their creative identities and who they are trying to reach.
How Brands Are Navigating the AI Ad Dilemma
While some fashion labels are starting to experiment with using AI-generated imagery in campaigns, others are taking a firm stance against it. Both approaches reveal how brands are evolving their creative identities and who they are trying to reach.
Will Fashion Brands Strike Gold This Diwali?
Global brands are betting that glittering campaigns and festive designs will tempt Indian shoppers to look past economic headwinds and splurge during a key spending period in the retail calendar.
Will Fashion Brands Strike Gold This Diwali?
Global brands are betting that glittering campaigns and festive designs will tempt Indian shoppers to look past economic headwinds and splurge during a key spending period in the retail calendar.
H&M Makes London Fashion Week Return Amid Brand Revamp
The brand’s first runway show in seven years marks its latest effort to demonstrate its fashion chops, as it struggles to carve out a distinct position in a crowded market.
H&M Makes London Fashion Week Return Amid Brand Revamp
The brand’s first runway show in seven years marks its latest effort to demonstrate its fashion chops, as it struggles to carve out a distinct position in a crowded market.
Fashion Castoffs Dumped in Protected Wetlands in Ghana
Shipments of unwanted old clothes from UK and European brands have turned a conservation site into a dumping ground, according to a new investigation.
Fashion Castoffs Dumped in Protected Wetlands in Ghana
Shipments of unwanted old clothes from UK and European brands have turned a conservation site into a dumping ground, according to a new investigation.
H&M Billionaire Quietly Moves Retailer Towards Private Ownership
The Persson family, founders of H&M, are increasing their stake in the company, fuelling speculation of a potential move to take the fast-fashion retailer private despite official denials.
H&M Billionaire Quietly Moves Retailer Towards Private Ownership
The Persson family, founders of H&M, are increasing their stake in the company, fuelling speculation of a potential move to take the fast-fashion retailer private despite official denials.
& Other Stories Appoints Jonathan Saunders Chief Creative Officer
The former Diane von Furstenberg designer is taking on a newly created role at the H&M Group-owned brand.
& Other Stories Appoints Jonathan Saunders Chief Creative Officer
The former Diane von Furstenberg designer is taking on a newly created role at the H&M Group-owned brand.
The Executive Briefing: Reading the Tariff Tea Leaves
This month, ominous trade signals and dismal luxury sales made for a bleak present, while designer appointments and AI innovations pointed towards the future. Read on for your concise breakdown of March’s key developments from executive editor Brian Baskin.
The Executive Briefing: Reading the Tariff Tea Leaves
This month, ominous trade signals and dismal luxury sales made for a bleak present, while designer appointments and AI innovations pointed towards the future. Read on for your concise breakdown of March’s key developments from executive editor Brian Baskin.
Creative Industries Union and Model Advocates Push Back on AI Models
The backlash against AI models has led to protective legislation for human models, though pro-tech critics still cite issues like AI’s limited use and inability to replicate innovation.
Creative Industries Union and Model Advocates Push Back on AI Models
The backlash against AI models has led to protective legislation for human models, though pro-tech critics still cite issues like AI’s limited use and inability to replicate innovation.
H&M: Stuck in the Middle With You
Squeezed between low-priced Shein and Zara’s push upmarket, H&M is struggling to deliver on a turnaround, with first quarter earnings coming in below already muted expectations.
H&M: Stuck in the Middle With You
Squeezed between low-priced Shein and Zara’s push upmarket, H&M is struggling to deliver on a turnaround, with first quarter earnings coming in below already muted expectations.
H&M Knows Its AI Models Will Be Controversial
The company expects public opinion to be divided on its plan to use “digital twins” of real models in AI-generated imagery. But the best way to protect models’ jobs and rights in the age of AI, it says, is to bring them into the process.
H&M Knows Its AI Models Will Be Controversial
The company expects public opinion to be divided on its plan to use “digital twins” of real models in AI-generated imagery. But the best way to protect models’ jobs and rights in the age of AI, it says, is to bring them into the process.