Gucci
Gucci is an ltalian luxury fashion brand owned by Kering and founded by Guccio Gucci in Florence, Italy in 1921.


LVMH Is Calling Off Its Tiffany Mega-Deal. What Now?
Tiffany is suing the luxury giant, which said it won't close what was meant to be luxury's biggest-ever acquisition after French government intervention. But it’s possible the parties will find a new agreement next year, or that another suitor emerges.

LVMH Is Calling Off Its Tiffany Mega-Deal. What Now?
Tiffany is suing the luxury giant, which said it won't close what was meant to be luxury's biggest-ever acquisition after French government intervention. But it’s possible the parties will find a new agreement next year, or that another suitor emerges.

LVMH Is Trusting Kim Jones to Define Fendi's Post-Karl Look
The British designer is following in the footsteps of fashion multi-tasker Karl Lagerfeld, becoming artistic director for womenswear at Rome-based Fendi while keeping his job as designer of Dior Homme.

LVMH Is Trusting Kim Jones to Define Fendi's Post-Karl Look
The British designer is following in the footsteps of fashion multi-tasker Karl Lagerfeld, becoming artistic director for womenswear at Rome-based Fendi while keeping his job as designer of Dior Homme.

The Risks and Rewards of Dressing American Politicians
In a polarised country, dressing political figures can boost brand awareness and sales, but it can also backfire.

The Risks and Rewards of Dressing American Politicians
In a polarised country, dressing political figures can boost brand awareness and sales, but it can also backfire.

The Key Metrics Fashion CEOs Are Watching Now
What you measure is what you get. In a highly unpredictable post-Covid fashion market, business leaders need the right metrics to track the strength of their brands and make informed decisions quickly, mobilise teams and craft a narrative for investors.

The Key Metrics Fashion CEOs Are Watching Now
What you measure is what you get. In a highly unpredictable post-Covid fashion market, business leaders need the right metrics to track the strength of their brands and make informed decisions quickly, mobilise teams and craft a narrative for investors.

Tim Blanks’ Top Fashion Shows of All-Time: Tom Ford's Yves Saint Laurent Finale, March 7, 2004
BoF's editor-at-large travels back to a runway that left him misty-eyed. Ford may have claimed he’d blocked out his Saint Laurent years, but he also acknowledged some of his best collections were there. And this was his best.

Tim Blanks’ Top Fashion Shows of All-Time: Tom Ford's Yves Saint Laurent Finale, March 7, 2004
BoF's editor-at-large travels back to a runway that left him misty-eyed. Ford may have claimed he’d blocked out his Saint Laurent years, but he also acknowledged some of his best collections were there. And this was his best.

Which Brands Will Suffer Most in the 'New Cold War' Between China and the US?
Fashion brands caught in the crossfire are doing what they can to avoid the worst possible outcomes from the escalating US-China conflict but it will be virtually impossible to emerge unscathed.

Which Brands Will Suffer Most in the 'New Cold War' Between China and the US?
Fashion brands caught in the crossfire are doing what they can to avoid the worst possible outcomes from the escalating US-China conflict but it will be virtually impossible to emerge unscathed.

Africa’s $20 Billion E-Commerce Opportunity
The pandemic shone a spotlight on African e-commerce giants like Jumia, Konga and Takealot but now there is a race to become the fashion gateway for the continent. Which specialist etailer will win?

Africa’s $20 Billion E-Commerce Opportunity
The pandemic shone a spotlight on African e-commerce giants like Jumia, Konga and Takealot but now there is a race to become the fashion gateway for the continent. Which specialist etailer will win?

The September Issue Gets an Overdue Makeover
For years, magazines disproportionately relied on white mega-celebrities to sell the most important issue of the year to advertisers. Now, they're responding to readers who want more diversity by featuring women of colour and independent brands. Will the shift pay off?

The September Issue Gets an Overdue Makeover
For years, magazines disproportionately relied on white mega-celebrities to sell the most important issue of the year to advertisers. Now, they're responding to readers who want more diversity by featuring women of colour and independent brands. Will the shift pay off?

Why Beauty Brands Are Struggling to Develop New Products
The industry relies on a steady stream of launches to keep consumers interested. Pandemic-related shortages of key ingredients and delays in clinical testing have made it harder for them to deliver.

Why Beauty Brands Are Struggling to Develop New Products
The industry relies on a steady stream of launches to keep consumers interested. Pandemic-related shortages of key ingredients and delays in clinical testing have made it harder for them to deliver.

Farfetch Sales Soared During Lockdowns
The fashion marketplace sold record levels of merchandise and cut down on its losses as luxury shoppers pivoted online.

Farfetch Sales Soared During Lockdowns
The fashion marketplace sold record levels of merchandise and cut down on its losses as luxury shoppers pivoted online.