Gucci
Gucci is an ltalian luxury fashion brand owned by Kering and founded by Guccio Gucci in Florence, Italy in 1921.
What to Expect at BoF’s Upcoming Technology Summit
On March 22 in New York, BoF will host a summit on AI, web3 and the inflection point in technology featuring speakers from Gucci, StockX, Levi’s, Ambush and more.
What to Expect at BoF’s Upcoming Technology Summit
On March 22 in New York, BoF will host a summit on AI, web3 and the inflection point in technology featuring speakers from Gucci, StockX, Levi’s, Ambush and more.
What’s the Value of Viral Fashion?
More than ever, the fashion industry is geared to generate buzz, but some brands are rethinking their dependence on marketing stunts.
What’s the Value of Viral Fashion?
More than ever, the fashion industry is geared to generate buzz, but some brands are rethinking their dependence on marketing stunts.
Milan Fashion Week Trades Gen-Z for Grown-Up
The week of shows that ended on Sunday was an exercise in multiplicity, strictness and seduction, writes Angelo Flaccavento.
Milan Fashion Week Trades Gen-Z for Grown-Up
The week of shows that ended on Sunday was an exercise in multiplicity, strictness and seduction, writes Angelo Flaccavento.
Unexpecting the Expected at Gucci and Jil Sander
One house is in transition, the other is in a process of consolidation, but Gucci and Jil Sander both offered wonderful surprises, writes Tim Blanks.
Unexpecting the Expected at Gucci and Jil Sander
One house is in transition, the other is in a process of consolidation, but Gucci and Jil Sander both offered wonderful surprises, writes Tim Blanks.
At Luxury Brands, Heritage Matters
In the long run, luxury brands that lean into timeless products consistently outperform their more fashion-driven peers, writes Pierre Mallevays.
At Luxury Brands, Heritage Matters
In the long run, luxury brands that lean into timeless products consistently outperform their more fashion-driven peers, writes Pierre Mallevays.
Gucci Hires Behind-the-Scenes Designer From Valentino as Creative Director
Sabato De Sarno, a close associate of star designer Pierpaolo Piccioli, will succeed Alessandro Michele at the creative helm of Italy’s biggest brand.
Gucci Hires Behind-the-Scenes Designer From Valentino as Creative Director
Sabato De Sarno, a close associate of star designer Pierpaolo Piccioli, will succeed Alessandro Michele at the creative helm of Italy’s biggest brand.
The Marketing Challenge Behind Schiaparelli’s Fur Faux Pas
The brand’s hyperrealistic (but fake) animal heads sparked outrage this week, highlighting the increasingly delicate balance brands must strike between provocative marketing and shifting consumer values.
The Marketing Challenge Behind Schiaparelli’s Fur Faux Pas
The brand’s hyperrealistic (but fake) animal heads sparked outrage this week, highlighting the increasingly delicate balance brands must strike between provocative marketing and shifting consumer values.
Gucci Pulls Rabbit Felt Products
The company faced questions about how rabbit felt, which is made from the animal’s hairs, fit with its no-fur policy.
Gucci Pulls Rabbit Felt Products
The company faced questions about how rabbit felt, which is made from the animal’s hairs, fit with its no-fur policy.
In Milan, a Season of Simplification
Milan men’s fashion week was ruled by a return to rationality and rigour, writes Angelo Flaccavento.
In Milan, a Season of Simplification
Milan men’s fashion week was ruled by a return to rationality and rigour, writes Angelo Flaccavento.
Should Gucci Depend Less On Its Designers?
A low-key, transitional menswear show suggested the brand is saving its marketing and financial firepower for its next creative leader.
Should Gucci Depend Less On Its Designers?
A low-key, transitional menswear show suggested the brand is saving its marketing and financial firepower for its next creative leader.