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South Asian Menswear Steps Onto the Global Stage
Designers from India, Pakistan and Bangladesh are translating artisanal techniques, heritage embellishments and textile traditions into modern menswear with global appeal.

South Asian Menswear Steps Onto the Global Stage
Designers from India, Pakistan and Bangladesh are translating artisanal techniques, heritage embellishments and textile traditions into modern menswear with global appeal.

How Fashion Is Breaking Through the Super Bowl Noise
Building on fashion’s breakout Super Bowl in 2025, brands are getting even more creative in how they show up this year as the frenzy around the Big Game reaches new heights.

How Fashion Is Breaking Through the Super Bowl Noise
Building on fashion’s breakout Super Bowl in 2025, brands are getting even more creative in how they show up this year as the frenzy around the Big Game reaches new heights.

GQ and Bode to Host Super Bowl Fashion Show
The sports-meets-fashion event, including a runway show, will take place in New Orleans ahead of the American football championship in February.

GQ and Bode to Host Super Bowl Fashion Show
The sports-meets-fashion event, including a runway show, will take place in New Orleans ahead of the American football championship in February.

How to Work With Creators and Their Communities on TikTok
As the ‘experts on the platform’, content creators on TikTok offer brands a critical means of access to the subcultures and communities that the entertainment platform typifies. BoF’s latest white paper, in partnership with TikTok, shares insights on the best practices to engage with and empower creators and communities on the platform, with examples from Coach, E.l.f. Beauty, Loewe, Marc Jacobs and many more.

How to Work With Creators and Their Communities on TikTok
As the ‘experts on the platform’, content creators on TikTok offer brands a critical means of access to the subcultures and communities that the entertainment platform typifies. BoF’s latest white paper, in partnership with TikTok, shares insights on the best practices to engage with and empower creators and communities on the platform, with examples from Coach, E.l.f. Beauty, Loewe, Marc Jacobs and many more.

How I Became… GQ’s Deputy Global Editorial Director
Adam Baidawi set his sights on working at GQ while growing up in Australia. Having started his career as a freelance music journalist, he landed his first role at the Condé Nast publication. In 2020, Baidawi was promoted to deputy global editorial director, supporting GQ’s 21 editions around the world, and relocated to London to head up editorial content at British GQ. His work has also appeared in Vanity Fair, Vogue, CNN and Rolling Stone.

How I Became… GQ’s Deputy Global Editorial Director
Adam Baidawi set his sights on working at GQ while growing up in Australia. Having started his career as a freelance music journalist, he landed his first role at the Condé Nast publication. In 2020, Baidawi was promoted to deputy global editorial director, supporting GQ’s 21 editions around the world, and relocated to London to head up editorial content at British GQ. His work has also appeared in Vanity Fair, Vogue, CNN and Rolling Stone.

GQ Introduces New Global Creativity Awards Franchise
Designers Yohji Yamamoto and Grace Wales Bonner are among the first class of honorees.

GQ Introduces New Global Creativity Awards Franchise
Designers Yohji Yamamoto and Grace Wales Bonner are among the first class of honorees.

What’s Next for Japan’s Fashion Bibles?
Insiders say change is long overdue in Japan’s vibrant but rigid magazine industry where several iconic titles have folded despite print media being more insulated here than elsewhere.

What’s Next for Japan’s Fashion Bibles?
Insiders say change is long overdue in Japan’s vibrant but rigid magazine industry where several iconic titles have folded despite print media being more insulated here than elsewhere.

Power Moves | Luisa Via Roma’s New Chief Executive, i-D Names Global Editorial Director
The Italian e-commerce firm named Yoox Net A Porter Group vet Alessandra Rossi chief executive officer, while British Vogue’s Olivia Singer will join i-D.

Power Moves | Luisa Via Roma’s New Chief Executive, i-D Names Global Editorial Director
The Italian e-commerce firm named Yoox Net A Porter Group vet Alessandra Rossi chief executive officer, while British Vogue’s Olivia Singer will join i-D.

Vogue’s Global September Issue Will Feature More Shared Content, Different Covers
The issue marks the most extensive global content collaboration for Vogue since Condé Nast merged its international and US branches and promoted Anna Wintour as its global head.

Vogue’s Global September Issue Will Feature More Shared Content, Different Covers
The issue marks the most extensive global content collaboration for Vogue since Condé Nast merged its international and US branches and promoted Anna Wintour as its global head.

GQ’s New Masculinity Goes Global
Global editors Will Welch and Adam Baidawi tell BoF about how they aim to bring American GQ’s take on masculinity to the magazine’s international editions as part of Condé Nast’s new global strategy.

GQ’s New Masculinity Goes Global
Global editors Will Welch and Adam Baidawi tell BoF about how they aim to bring American GQ’s take on masculinity to the magazine’s international editions as part of Condé Nast’s new global strategy.