Gentle Monster

News & Analysis
How Gentle Monster Rode the K-Pop Wave to $160 Million
BoF’s Entrepreneurship Week kicks off with a report on South Korean eyewear brand Gentle Monster, which dodged the Warby Parker-clone trap with a design-led approach.

How Gentle Monster Rode the K-Pop Wave to $160 Million
BoF’s Entrepreneurship Week kicks off with a report on South Korean eyewear brand Gentle Monster, which dodged the Warby Parker-clone trap with a design-led approach.