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Gentle Monster

Gentle Monster
News & Analysis

How Gentle Monster Rode the K-Pop Wave to $160 Million

BoF’s Entrepreneurship Week kicks off with a report on South Korean eyewear brand Gentle Monster, which dodged the Warby Parker-clone trap with a design-led approach.

News & Analysis

How Gentle Monster Rode the K-Pop Wave to $160 Million

BoF’s Entrepreneurship Week kicks off with a report on South Korean eyewear brand Gentle Monster, which dodged the Warby Parker-clone trap with a design-led approach.